At its core, this is not a big vs small dealer issue. See my further explanation from earlier in this thread: https://www.bronco6g.com/forum/thre...-about-granger-chapman-sac.25523/post-1071683Yeah, I Ggogle Earth'd Granger a few months ago to compare its foot print to my dealership's footprint. It's much larger than mine. My dealer's MY '21 allocation was just over 10 for the entire year. It had just under 30 total MY '21 reservations. So a ratio of about 1/3 of order fulfillment to total allocation. That was before the theoretical MY '22 allocation system was devised. The way I see it based on my dealer's MY '21 allocation situation, what Granger claims its MY '22 potential allocation numbers might be is on par with my really small dealership's MY '21 allotment was. The problem with my dealership was their MY '21 orders were not buildable based on constraints and MIC top 1.0. I think they have delivered 4 total MY '21 orders. Two of those have been 2-door units; an FE and a Base.
The data about my dealer I quoted are how counts evolved from November 2020 through May 2021. So what I think is Granger’s situation for MY '22 order fulfillment is, is no different than any other dealership's original allocation situation for MY '21. It looks like the whole Bronco production plan shifted to the right by 8 months at a minimum. I don't see evidence that the "large" dealers have really influenced anything regarding allocation that is different between 2021 and 2022. I think it is just internet hype at this point.
The change in the allocation formula from MY21 to MY22 is a change from a formula that favors dealers with a lot of Bronco orders to a formula that favors a dealer with a lot of historical sales.
However, a small volume dealer could also benefit. If there is a small volume dealer that is only getting an allocation of 1 Bronco for MY22, but they have zero reservations, that dealership benefits from the formula change.
The allocation issue gets framed as a big vs small dealer issue because we know of three dealers that are impacted that not among the 1/3 biggest (thanks to @Razorbak86 for digging up this info), and in terms of absolute numbers of Broncos allocated, large dealerships are more likely to benefit.
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