Almost $4000 price upgrade...

[PSUTE]

Base Squatch. Nothing else added. Goes from $4995 to $8980. This is cut and pasted directly from build and price. Want a Bronco,but don't need one. The build I wanted has been under $40,000 for months, now it's not.

2021 Bronco
BASE
SUMMARY
Print
EXTERIORS4Edit

• Shadow Black
  $0
• 17" Black High Gloss-Painted Aluminum, Beadlock Capable Wheels
  $0
• LT315/70R17 Mud-Terrain (M/T) Tires
  $0
• Top – Hard Top, Molded-in-Color (MIC)
  $0

INTERIORS4Edit

• Black Onyx
  $0
• Cloth Seats
  $0
• Storage Bag - Front Row Top Panels (for On-Vehicle Storage)
  $0
• SYNC®4 with Enhanced Voice Recognition and LCD Capacitive Touchscreen with Swipe Capability
  $0
• SYNC®
  $0
• SiriusXM® With 360L
  $0

POWERTRAINSS4Edit

• 2.3L EcoBoost® Engine
  $0
• 10-Speed SelectShift® Automatic Transmission
  $0
• Advanced 4x4 with Automatic On-Demand Engagement
  $0
• Rear Locking Differential
  $0
• 4.7 Locking Rear Axle Final Drive Ratio
  $0

PACKAGESS4Edit

• Standard Package
  $0
• Sasquatch™ Package
  $4,995

Reserve a Bronco
PRICING SUMMARY

• BASE MSRPS1
  $28,500
• OPTIONSS4 & ACCESSORIESS8
  + $8,980
• DESTINATION CHARGESS17
  + $1,495
• TOTAL MSRPS16
  = $38,975
• ESTIMATED NET PRICES5
  = $38,975
• 
  
• MONTHLY PAYMENTS6
  $662

• 
  Shadow Black
  $0
• 17" Black High Gloss-Painted Aluminum, Beadlock Capable Wheels
  $0
• LT315/70R17 Mud-Terrain (M/T) Tires
  $0
• Top – Hard Top, Molded-in-Color (MIC)
  $0

INTERIORS4Edit

• Black Onyx
  $0
• Cloth Seats
  $0
• Storage Bag - Front Row Top Panels (for On-Vehicle Storage)
  $0
• SYNC®4 with Enhanced Voice Recognition and LCD Capacitive Touchscreen with Swipe Capability
  $0
• SYNC®
  $0
• SiriusXM® With 360L
  $0

POWERTRAINSS4Edit

• 2.3L EcoBoost® Engine
  $0
• 10-Speed SelectShift® Automatic Transmission
  $0
• Advanced 4x4 with Automatic On-Demand Engagement
  $0
• Rear Locking Differential
  $0
• 4.7 Locking Rear Axle Final Drive Ratio
  $0

PACKAGESS4Edit

• Standard Package
  $0
• Sasquatch™ Package
  $4,995

Reserve a Bronco
PRICING SUMMARY

• BASE MSRPS1
  $28,500
• OPTIONSS4 & ACCESSORIESS8
  + $8,980
• DESTINATION CHARGESS17
  + $1,495
• TOTAL MSRPS16
  = $38,975
• ESTIMATED NET PRICES5
  = $38,975
• 
  
• MONTHLY PAYMENTS6
  $662

Sorry Ford, if this stands and is not an IT oops, a Sunday night back door price increase won't fly with me. I see a Canyon in my future if this stands. Will never buy a Fiat....

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[Frank N]

My preferred BD build is now over 48K. This is a fun second car, top off fun...

Here is something top off in that price range.

 

[Drex]

Not sure I am following; did you mean to paste the same build twice? The total is well under $40k, unless you are adding taxes in your head. Looks like they are throwing in the auto box and the advanced 4x4 for free in the details, but the bundled options price, unless you have a bunch not shown, is way higher than the breakdown. I would say your are looking at a mistake on the website, at least based on what you specifically posted. They were messing with the site half a dozen hours ago and seemed to have some problems. Maybe they are still lingering?

 

[Dads_bronze_bronco]

They should have taken that buggy B&P down immediately and clarified the major price questions publicly. I mean the CEO was asked on this question.

 

[UPnort]

This should be an entertaining day. Formerly getting base sq as cheapest way to get the A4x4. Now its a BD add on. Just kind of makes me chuckle at this point. Nothing suprises me anymore from these guys. Never thought as exactly Middle American i am, a Bronco might be out of my price range.

 

[Daytona_Bronco]

Funny how all those photos kept coming out this weekend, had us all polarized and then the price increase!

 

[loginhere]

wow, jacked up sasquatch package on base from around 5k to almost 9k

 

[brocotect]

I just put my base swatch build in and didn't see this increase.


EDIT: my updated finally. we'll that sucks. time to rethink my build or buy a new Jeep.

 

[Atomicdog]

Same for me and this is a problem. I now need to decide if I want my Bronco to be my ultimate off-roader and go up to the Badlands or if I just want the style with casual trails and get the base base. The base Sasquatch lost its value appeal to me.

 

[AzScorpion]

Yup, I just looked at mine and i's now at $40,554 and was $37,364. Sorry Ford but if these are the new prices I'm out! I don't NEED a Bronco,I'd like one.

 

[Atomicdog]

My base Sasquatch with steel front bumper, auxiliary switches, and the vinyl floor mats now gives a final total at $40,155. A badlands totals at $43,590. Since my preference is a manual and not having 35” tires, the Sasquatch is now off the table.

 

[AMK610]

yeah im definitely not getting a bronco if sasquatch is $8K. they can keep it

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