+1.
Plus a discounted $300 hotel and fuel to drive halfway across the country I think a holley sniper efi kit for my truck would help me more off-road for cheaper.
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Bronco Off-Roadeo Registration Now Open, Begins June 28 in Texas
Plus a discounted $300 hotel and fuel to drive halfway across the country I think a holley sniper efi kit for my truck would help me more off-road for cheaper.
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I love that Ford is doing a school. But they should really consider making it seem more generous, as a pure marketing, brand-loyalty tactic.
I went with a buddy to pick up his BMW M3 in Spartanburg, SC and took the half-day M Performance School. Free pickup at the Greenville Airport in a 7 series, free dinner and drinks at the Marriot hotel, free night at the hotel, free breakfast, free ride to the school, then free instruction from race-car drivers, and free drive-courses, including trying to spin out a 3 series on a skid-pad wet down to show off traction control, an X3/X5 off road course, M3 cones slalom course, and a hot lap ride in an M6. Then a free tour of the factory. That experience makes someone who was apathetic on Beamers, or even didn't like them before, change their thinking about the entire brand. (Same for our earlier factory delivery of the M3 in Munich, which was an insane free food and beer spread, and of course, insurance to punch it around Europe for up to a month, and the ability to drop it off at various ports for shipping back to the US. Again, all free.)
Sure, the M3 he bought was about $65k at the time, but the top end of the Bronco lineup is up there as well. If Ford just said the school was free for the owner +1, that would make a big difference. $600 plus a damage waiver for the owner (and only up to $3500?!) is gonna seem like nickel and diming to a lot of people.
edit: Don't want to sound too negative, as again, it's a cool event. I'm of course still going to do it! Just see this as an opportunity for Ford to build brand loyalty.
I went with a buddy to pick up his BMW M3 in Spartanburg, SC and took the half-day M Performance School. Free pickup at the Greenville Airport in a 7 series, free dinner and drinks at the Marriot hotel, free night at the hotel, free breakfast, free ride to the school, then free instruction from race-car drivers, and free drive-courses, including trying to spin out a 3 series on a skid-pad wet down to show off traction control, an X3/X5 off road course, M3 cones slalom course, and a hot lap ride in an M6. Then a free tour of the factory. That experience makes someone who was apathetic on Beamers, or even didn't like them before, change their thinking about the entire brand. (Same for our earlier factory delivery of the M3 in Munich, which was an insane free food and beer spread, and of course, insurance to punch it around Europe for up to a month, and the ability to drop it off at various ports for shipping back to the US. Again, all free.)
Sure, the M3 he bought was about $65k at the time, but the top end of the Bronco lineup is up there as well. If Ford just said the school was free for the owner +1, that would make a big difference. $600 plus a damage waiver for the owner (and only up to $3500?!) is gonna seem like nickel and diming to a lot of people.
edit: Don't want to sound too negative, as again, it's a cool event. I'm of course still going to do it! Just see this as an opportunity for Ford to build brand loyalty.
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Seriously. Why is everyone so upset. I'm excited to go. I was going to take a guest, but decided I didn't want to spend the money. So it will just be me touching a Bronco for the first time. I can't wait.
Can't reserve past Labor Day. I wonder if they just haven't opened up those days yet or is it going to be a seasonal event?
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Reserved! Sept 4 & 5. Total was 601.56 We will be staying at an alternate location.
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I'm late to the party. Only midweek dates are left and I can't take 4 days off work midweek for it. I'd love to know when the next batch of dates is released.
EDIT: Looks like they're blocking out weekends if you try to reserve using a Sport purchase. They haven't verified my big Bronco yet, so I guess I'm SOL.
EDIT: Looks like they're blocking out weekends if you try to reserve using a Sport purchase. They haven't verified my big Bronco yet, so I guess I'm SOL.
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I'm curious about the scheduling of the day and half sessions. Are they running the Roadeo continuous 7 days a week? The second day session starts at 8am-12pm. Does that imply that the next round of participants will have their day 1 afternoon session that afternoon starting at 1:30pm? If not, then I don't understand why the early start. If it starts at 8am, then you'll have to be on the shuttle from Horseshoe Bay no later than 7:30am. That implies an early start of 5 or 6am to get going.
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I see every weekend in July & August available still
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The wife and I are looking around The Horseshoe Bay area and there are lots of cool places to stay in the area that are way cheaper than Horseshoe Bay!
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Texas only, but you already knew what I was going to say.
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Ow wow, looks like they're blocking out weekends for me cuz I'm reserving using my Sport purchase. What a dick move.
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Because this has been promoted as some special thing for those with pre-orders and suddenly having to shell out $600 to bring a friend makes it way less exciting.
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The insurance is a joke. If they really are going to crush them afterwards what's it matter. They spend 100% of their time on a offroad course, of course something is going to happen to them. I dont get it.
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Not for me. I am still excited. It would have been nice to bring a friend, but not a big deal. I will save that money and spend it on some accessories when I get my Bronco (someday).
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