🙌 Bronco OKTB Issued and Shipments Begin as Ford Celebrates Bronco Production at MAP!

[HoosierDaddy]

I thought the reason why bees use it is to sploosh in their golden nectar.

Lol, seriously though, ever seen the stress tests they've done on different Interlocking shapes, triangles, squares, circles .... it's interesting.

I'm not sure why that one cereal uses it though. Lol

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[adamruiz2001]

This is so exciting, even if I might not see mine until next year, just can't wait to see one on the road so I can stalk it and talk to the driver lol

 

[AKBronc49]

Thanks for the info. I was an October reservation, March order, so maybe that's why. I'm happy for you and would love to see a pic once you have your Bronco as you're the first person I've seen with a build matching mine other than exterior color.

Thank you, and you can bet there will be a million photos! I'm just trying to stay calm and patient....it's hard.

 

[linbackr99]

Just let me know what time to go get it please.

 

[DUSTYcazOREGON]

This is exactly my thought. If they would just tell us anyone who has MY21 order,they will still be able to get what’s been ordered,I’m ok. The only color I like is CO for a 2dr

They have to know answers to some of these questions. They could save a order and a loyal customer. Some insight by FORD would be greatly appreciated. I am looking at a similar color Jeep right now.....if I knew I would not get screwed out of Cyber Orange...I will probably wait. FORD???

 

[TNcoupe]

Now if we just built two door hard tops like God intended the Bronco to be.

 

[Mjtermini]

Just saw this!

https://www.freep.com/story/money/c...A2bXHcfiH1kscU50XDEl84HW0ddPEE_Ladg7OyvqDn20I

"While Ford declined to provide specifics on the production schedule, Fiorani said his sources have indicated that Ford is hoping to build about 80,000 Ford Bronco SUVs in 2021 and about 160,000 in 2022. "

At 500/shift and 11 shifts/week and 26 weeks left in 2021 that's 143,000 Broncos by year end. What am I missing?

 

[Mjtermini]

They have to know answers to some of these questions. They could save a order and a loyal customer. Some insight by FORD would be greatly appreciated. I am looking at a similar color Jeep right now.....if I knew I would not get screwed out of Cyber Orange...I will probably wait. FORD???

Arrigo Jeep West Palm Beach had a 2021 Rubicon in a similar color there on the lot last week

 

[PREMiERdrum]

At 500/shift and 11 shifts/week and 26 weeks left in 2021 that's 143,000 Broncos by year end. What am I missing?

Lots of holes in your math.

They're targeting 150 Broncos per shift now, then 200 per shift later this summer. "Full speed" doesn't come until September, and the Saturday shifts won't be every week once they begin after Labor Day.

45-55k in MY21. Assuming commodity issues shape up, the MY22 number might not be too far off.

 

[TheWoo]

At 500/shift and 11 shifts/week and 26 weeks left in 2021 that's 143,000 Broncos by year end. What am I missing?

"Full production" starts in August, and MY21 begins wind-down in November.

At best, I'm guessing there's 16 weeks of full production. That's if there is no down time.

5500*16=88,000

Add in that they don't start weekend shifts until after Labor Day, and even then are two on, one off, and 5500 per week is way too steep. There will be hiccups, there will be parts constraints, there will be weeks where labor is short. I'd say if they average 4000/week during MY21 full production it'll be pretty impressive. That's 64,000. Starting to get closer to projections.

I'm guessing we won't see 4000/week very consistently until 2022.

*Just an uneducated guy's opinion based on everything he's read and trying to put 2 and 2 together.

 

[Medhass]

How do you know if your order has been moved?

And if mine hadn’t been moved 2 times it’d be sitting in the yard for shipment.

 

[Broncodave]

Haven’t read whole thread, great news! Excited for people who will get their Bronco very soon!

 

[MN_OuterBanks]

How do you know if your order has been moved?

I got one email from Ford, otherwise my dealer told me. I’ve been moved from week of 6/5 to 6/28 to 7/5 and now to 7/23.

 

[Medhass]

I got one email from Ford, otherwise my dealer told me. I’ve been moved from week of 6/5 to 6/28 to 7/5 and now to 7/23.

When you track your order does it show a day scheduled for production?

 

[Busyboy19]

As expected, the formal OKTB has been issued and Broncos are cleared to be released from the holding yards, shipped to dealers, and sold.

The first demo units actually shipped out of MAP last Thursday. Keep your eyes peeled, as several hundred rigs will be on the move!






Official Press Release:

Ford Bronco is Back! Production Kicks Off at Revamped, Upgraded Michigan Assembly Plant; Shipments Begin

• Production of the all-new 2021 Ford Bronco is underway at the Michigan Assembly Plant; the two-door and first ever four-door models are now on their way to Ford dealerships across America
• Ford has invested $750 million and added approximately 2,700 direct jobs at the Michigan Assembly Plant to build the sixth-generation Bronco
• A 1.7 million square foot Modification Center, adjacent to Michigan Assembly Plant, will offer Bronco two- and four-door model customizations including safari bar, roof racks, exterior graphic packages and additional accessories as more are added to the catalog
• Watch the Bronco Celebration, available beginning today at 10 a.m. EDT, for an immersive Bronco launch experience

WAYNE, Mich., June 15, 2021 — The Bronco is back and ready for adventure. After 25 years, the Built Wild and always 4x4 SUV is rolling off the line at the Michigan Assembly Plant, which underwent a $750 million upgrade and added 2,700 jobs to get the job done. The all-new two-door and first-ever four-door Bronco models are now on the way to Ford dealerships nationwide.

Outdoor enthusiasts are more than ready. More than 125,000 Broncos orders have been placed, with a total of more than 190,000 reservations in the U.S. and Canada to date, plus Bronco Roadeo off-road adventure playgrounds are ready to roll.

“We know the fans have been waiting for the Bronco – and we’re so excited to bring it back,” said Suzy Deering, Ford chief marketing officer. “And this Bronco is better than ever. We’re staying authentic to Bronco’s goes-over-any-terrain heritage and have leveraged the brand’s Built Wild innovative design, durability and advanced off-road capability to get the most out of every adventure in the wild.”

As the flagship and icon of the Bronco brand, Ford’s new outdoor brand of Built Wild and only 4x4 vehicles, the all-new 2021 Ford Bronco is ready for adventure. Built with rugged durability, this vehicle has the confidence to go over any-type of terrain (G.O.A.T). Several different models are available and are designed around different types of adventure, with the base model starting at $29,995.

In 1965, the Michigan Truck Plant — now the Michigan Assembly Plant — began production of a fun and versatile off-road SUV: the original Ford Bronco. Bronco continued through five generations and ended production on June 12, 1996. In that 31-year span, Ford produced more than 1.1 million Broncos.

Now the Ford Bronco is back home rolling off the line at Michigan Assembly Plant. The all-new sixth-generation 2021 Bronco two-door and first-ever Bronco four-door model are being shipped to dealers and then to customers who started their journey with a reservation last summer.

“We have the most skilled workforce in America working in a plant that’s state-of-the-art,” said John Savona, vice president, manufacturing and labor affairs. “It’s an unbeatable combination designed to deliver our customers a high-quality, ready-for-anything, all-new Bronco.”

Ford’s UAW partners agree – and are proud be part of the historic launch.

“Once again UAW members are excited to build one of the most iconic vehicles in automotive history as the full-size Ford Bronco launches production,” said Gerald Kariem, UAW vice president and director of the Ford department. “This American automotive staple is crafted right here in Michigan by UAW members and will continue the innovative nameplate with quality and pride. UAW members are proud to launch this long awaited re-birth applying new technology and utility to one of the most innovative brands in Ford’s storied history.”

Ford is committed to building in America and assembles more vehicles in the United States than any other automaker. The largest employer of U.S. hourly autoworkers, Ford has added approximately 2,700 jobs at Michigan Assembly Plant to build as many vehicles as possible, bringing total employment to approximately 4,900 people.

The Modification Center is a 1.7 million square foot facility — formally the Wayne Assembly Plant — right next door to Michigan Assembly Plant. Bronco customers will be able to opt into modifications including roof racks, a front bumper safari bar and exterior graphic packages, just to name a few, which will be factory-installed at the Modification Center.

Bronco owners can also choose from an extensive lineup of more than 200 factory-backed accessories added at the dealership for maximum personalization. The modular design of the Bronco allows for a vehicle as unique as each customer.

For an immersive behind-the-scenes Bronco launch experience, watch the Bronco Celebration, available beginning today at 10 a.m. EDT. National Public Radio correspondent Sonari Glinton, host of the Bring Back Bronco podcast, interviews various Ford team members involved in the Bronco launch as well as Bronco reservation holders in the new Modification Center.

Went to dealer today for an update. Had my VIN and order number from Ford email. Originally scheduled for week of 6/14 moved out to week of 6/21, Dealer order screen had a status with production DAY of 6/24. No Window sticker yet on tracker. OBX/2.7/Tow/Soft Top

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