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618TRVLWILD

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It’s started!

Ford Bronco 6/25 Email & FAQ: Modular Hardtops Delayed Until 2023MY | Price Protection Extension | Free Hardtop Prep Kit BBED954D-021D-4E13-9311-5F7E17DE2F3F



Here are the dealer FAQ’s as well:

Customer Communication FAQS – 6.25.2021

What roof options are available Broncos?
See attached Updated Bronco Roof Options guide for a breakdown of each roof option, also available within the Bronco Dashboard → Additional Resources → Vehicle Information.
  • 2-door Broncos (only available with hardtop roofs):
    • 2021 & 2022MY – Carbonized gray Molded in Color (MIC)
    • 2023MY – Carbonized gray Molded in Color (MIC), Black Modular, contrasting white modular, and body color painted modular
  • 4-door Broncos: o
    • 2021 & 2022MY – Carbonized gray Molded in Color (MIC), Black Cloth Soft Top
    • 2023MY – Carbonized gray Molded in Color (MIC), Black Cloth Soft Top, Black Modular, contrasting white modular, and body color painted modular, Dual top options
Why is the painted roof now pushed to late next year as a 23MY option? We are working as fast as we can to try and get through the hardtop roof Bronco bottleneck. We originally intended to build roughly 80% hardtops and 20% soft tops. That ratio is now closer to 60% hardtops and 40% soft tops. Our roof supplier is doing this by focusing all efforts on producing as many molded in color (MIC) hardtops as possible. The other versions of the top will come late next year. Our goal is to build as many customer Broncos at the highest quality this year.

Are 2-door Broncos still being produced for 21MY given the hardtop roof challenges? Yes. 2-door Broncos will continue to be produced throughout the 21 model year. 2-door Broncos will only be built with the molded in color hardtop roof. Based on demand, some customers will receive a 22MY Bronco.

How are Bronco 2-door and 4-door First Edition customers impacted by this news? All Bronco First Edition orders will be scheduled and built throughout the 2021 model year with the previously announced MIC roof.

What is included in the hardtop prep kit? The hardtop prep kit is included on all 4-door soft top orders, effective with September 21MY production. The kit includes the proper connections for rear windshield wiper and rear defroster as well as the controls needed for these features.

If a customer switches to a soft top roof, does that guarantee them a 2021MY Bronco? Switching to a soft top will expedite a customer’s order, however, it does not guarantee a 21MY. Scheduling is based on a number of factors including reservation timestamp, part availability, and the number of Bronco vehicles each dealer receives.

Will the hardtop prep kit be available for customers whose 4-door soft top Bronco is built before September production? No. Hardtop prep kit will be included on all 4-door Broncos, beginning with September production

If a customer no longer wants to wait for a delayed roof, can they update their order to be considered for 21MY scheduling? Yes. We encourage any customer who would like to be considered for 21MY production to update their order to a buildable roof option (soft top w/ prep kit or MIC hardtop) and request their dealership remove the 99-priority scheduling code. Once their order has been updated, we will continue to use their reservation timestamp as one of the factors determining if their unit gets scheduled.

How will a customer be able to get a hardtop roof when available in 2023? Hardtop roofs will be available as an accessory ordered through their dealership. While we cannot provide a price yet, the freight shipping costs to get the roofs to dealers will cause the cost to be more than the factory installed option.

How do we handle a customer who wants to wait for a 23MY roof option? If a customer has already converted their reservation to an order, we encourage dealerships keep their scheduling priority code at 99. We will have more information available at a later date regarding the 22MY ordering process and recommended processes for customers choosing to wait.

What changes are coming for 22MY production? Customers can expect to see updated paint colors – including green, special editions, manual Sasquatch package, and 4-door Sasquatch with roof rack. We will have complete details when the Build & Price site opens.

When does 23MY production begin? 2023 model year production will begin in late Q4 2022.

Will a customer’s reservation timestamp still apply for 23MY? Yes. Timestamps will continue to be a factor in scheduling throughout future model years. At this time there is no expiration date for reservations. Scheduling is based on a number of factors including reservation timestamp, part availability, and the number of Bronco vehicles each dealer receives.

How does a customer know if they are eligible for the 200,000 FordPass Reward points offer? FordPass Rewards bonus offers are only visible to dealerships via the Member Portal dealer facing tool. All offers have been loaded into the system. Customers who were previously eligible for the 200,000 FPR point offer ($1,000 value) will not change; only the criteria requiring delivery of a 21MY Bronco has been updated to also include 22MY deliveries.

What does price protection mean? For any customers with a Bronco reservation or order as of March 19, 2021 Ford will ensure that you will not see an increase in the MSRP if you receive an equivalently equipped 22 or 23 model year Bronco.

How can customers receive their Bronco sooner? Customers willing to avoid key commodity constraints (Hardtop Roof, 2.7L engine, Lux or Sasquatch Package, Badlands/Wildtrak, Safari Bar or Trailer Tow package, etc.) will have a higher likelihood for 2021MY production based on part availability.

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CARdiac

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I just got that as well...so no new news?
 

BroncoBuckaroo

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Prep kit

order A soft top get a kit
Ford Bronco 6/25 Email & FAQ: Modular Hardtops Delayed Until 2023MY | Price Protection Extension | Free Hardtop Prep Kit BBED954D-021D-4E13-9311-5F7E17DE2F3F
 

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Toogrady

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Just got it as well. Taking the comms as FE's may roll out as late as December??
 

Monster1926

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Just got it as well. Taking the comms as FE's may roll out as late as December??
I’m assuming. It always bothered me having a new vehicle delivered that late at sticker price. The penny pincher in me is crying.
 

Mybbackpacker

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Hello,
We're happy to report that Broncos are officially rolling off the production line.
Here. We. Go.
But the ongoing challenges with our hardtop roof supplier continue to impact our plans. We now have to produce more soft tops than planned and we won't be able to solely produce customer orders, as hoped. This also means a longer wait for those who ordered a molded in color hardtop.
Additionally, for the 2022 model, hardtop roof timing has taken another hit: our black, contrasting white, body color painted modular, and dual top roofs will now arrive in the 2023 model year. Until then, we can offer the carbonized gray molded in color hardtop as the only hardtop option for 2 and 4-door Broncos.
Like you, we're frustrated by these delays.
So, here's what we're going to do:
  • FordPass Rewards Extension thru 2022 model year - In March we announced a 200,000 FordPass Rewards Points offer ($1,000 value). You can explore how to use these points to personalize your Bronco including several roof accessory choices through Ford Accessories. Your dealer will have more information on the options and can also explain how to redeem the points at time of delivery.
  • Price Protection Extension thru 2023 model year - We'll continue to offer price protection to all Bronco order and reservation holders (as of March 19, 2021) to ensure you will not see an increase in MSRP if you receive an equivalent 2023 model year Bronco.
  • Free Hardtop Prep Kit - Today we're announcing that all 4-door soft tops, beginning with September production, will include a hardtop prep kit at no additional cost. The prep kit enables you to order a soft top now and purchase a hardtop later. We anticipate that hardtop roofs will be available for purchase in the 2023 calendar year. If you're interested contact your dealer before July 16, 2021.
If you have questions about product updates or offers please reach out to your Ford Dealer directly or our Bronco Support Team at 800-334-4375. They're ready to help.
Rest assured that no matter what you decide, we're working around the clock to get you and your Bronco out into the wild.
Sincerely,
The Entire Bronco Team
 

CARdiac

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I’m assuming. It always bothered me having a new vehicle delivered that late at sticker price. The penny pincher in me is crying.
I am one of the kings of pinching pennies, so this is killing me as well. I appreciate the points...but $1k? I do not think that is ample compensation for all this pain and suffering...and I am suffering ;-)
 

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JeebusCripes

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There was communication on this or you’re just hopeful that a kit happens?

Oops. There wasn’t an image originally. I swear!!
 

CDN Jen

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Hello,
We're happy to report that Broncos are officially rolling off the production line.
Here. We. Go.
But the ongoing challenges with our hardtop roof supplier continue to impact our plans. We now have to produce more soft tops than planned and we won't be able to solely produce customer orders, as hoped. This also means a longer wait for those who ordered a molded in color hardtop.
Additionally, for the 2022 model, hardtop roof timing has taken another hit: our black, contrasting white, body color painted modular, and dual top roofs will now arrive in the 2023 model year. Until then, we can offer the carbonized gray molded in color hardtop as the only hardtop option for 2 and 4-door Broncos.
Like you, we're frustrated by these delays.
So, here's what we're going to do:
  • FordPass Rewards Extension thru 2022 model year - In March we announced a 200,000 FordPass Rewards Points offer ($1,000 value). You can explore how to use these points to personalize your Bronco including several roof accessory choices through Ford Accessories. Your dealer will have more information on the options and can also explain how to redeem the points at time of delivery.
  • Price Protection Extension thru 2023 model year - We'll continue to offer price protection to all Bronco order and reservation holders (as of March 19, 2021) to ensure you will not see an increase in MSRP if you receive an equivalent 2023 model year Bronco.
  • Free Hardtop Prep Kit - Today we're announcing that all 4-door soft tops, beginning with September production, will include a hardtop prep kit at no additional cost. The prep kit enables you to order a soft top now and purchase a hardtop later. We anticipate that hardtop roofs will be available for purchase in the 2023 calendar year. If you're interested contact your dealer before July 16, 2021.
If you have questions about product updates or offers please reach out to your Ford Dealer directly or our Bronco Support Team at 800-334-4375. They're ready to help.
Rest assured that no matter what you decide, we're working around the clock to get you and your Bronco out into the wild.
Sincerely,
The Entire Bronco Team
"we won't be able to solely produce customer orders."

So they'll be producing thousands of 4DR Big Bends with soft tops for dealers to sell while we wait for the hardtop Broncos we ordered a year ago. Unreal.

And 2DR Bronco orders are screwed. Lovely.
 
 


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