I canceled because I felt like a puppet. Ford is feeding off the Bronco nostalgia and the impulsive buying behavior. I’m having a very sour taste in my mouth right now. “Those suckers will go for anything!” must be going around at the board meetings regarding the Bronco.
It’s possibly the worst time in the last 10-years to make a decision to buy a $50k vehicle and this has been extremely mishandled by Ford.
We decided order an X5 instead. $74K sticker for $52k. Could not pass on that deal. I find it very difficult to justify a $50K Bronco that will be here in 18-24 months, with luck. The X5 is a different vehicle and will not replace our Bronco. Hopefully in 2 years or so we’ll be joining the club.
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