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Like it or not Nissan has done a lot of things well, especially with their most modern iterations of their top selling lines. The Pathfinder has long been a fierce competitor in its segment, the price point is more than competitive, and the Nissan warranty is nearly unmatched.

I would imagine Ford will open up orders sometime in March, right when the Q2 production phase starts up. I imagine we might hear more solid information at the beginning of next month. It is just tough to say. We had a limited amount of Raptor Allocations, but we keep submitting the orders and...

That would be 100% correct, but without leaking too much information our service department just last month grossed nearly 200k, and that is in a fairly dead part of the year. You don't maintain service loyalty if you screw them on the sale. Not to mention the referral business we get, and the...

It is mostly just a company stance we are taking. I am very fortunate to work for a GM who understands that charging your customer extra just because you can is wrong. That isn't how you earn a reputation for excellent Customer Service or create a book of repeat business.

I am a sales consultant at a dealership that has committed to not doing any “dealer markup” over MSRP. What you sign is what you pay.