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BroAD

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To be perfectly fair to those Florida dealers, those fields are based off of information found on Mullinax Ford's website. I'm hoping someone will further verify them or I will track it down myself over the next couple of weeks.
I called a couple of Florida dealers a few weeks ago... Elder Ford in Tampa doesn’t know if they are going to add ADM and Lakeland Ford will add ADM for dealer pre-delivery upgrades totaling $1995.

Spoke to Luis at Mullinax Ford in Kissimmee, FL and he said probably won’t mark up First Edition but won’t mark up production run.

No dealer documentation fees at Mullinax Ford either... best deal even if at MSRP with no dealer documentation fees like some dealers charge over $1,000.
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RMG72

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HuskerJen47

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Isn't it Ford's decision whether the Bronco is X-Plan eligible? I ask this because if it's not X-Plan eligible, then a dealer has to go by that, correct?
Ford chooses if a vehicle is eligible for the X-Plan, but my experience is some dealerships can choose not to sell the vehicle with X Plan discount.

I have made contact with my dealership in Omaha and was told that the X Plan is available on the Bronco.
 

liefhiro

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Performance Ford in California (West Covina) doesn't know anything as well.
 
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schase

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Ford chooses if a vehicle is eligible for the X-Plan, but my experience is some dealerships can choose not to sell the vehicle with X Plan discount.

I have made contact with my dealership in Omaha and was told that the X Plan is available on the Bronco.
Which dealer was that? I'll add to the list.
 

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j_marinelli

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Quote from Bluebonnet Ford in New Braunfels:

As I was informed from my management team here at Bluebonnet Motors it is something that we don't have an answer as of right now just all depends on the market for them and once they're getting closure to release date. I hope that answer your question.
 

Jess

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From Shamley Ford in El Paso TX.

Starting price for the Ford Bronco will begin at MSRP, final pricing will be determined once you are contacted by our Ford Bronco Specialist to build the final product.

In regards to X-plan pricing, Ford will determine that in the coming weeks and if so, we will most certainly apply it.
 

WkndEpic

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Groove Ford in Centennial, CO I spoke to them they will not have any ADM and will accept X Plan

Question on the spreadsheet... for column "ADM?" does that mean they will or will not be charging additional dealer markup?
I placed my reservation and selected Groove Ford (Centennial, CO) as my dealer. I'm glad to see that they will not do ADM. Thank you for updating the tracker with this info.
 

M0t0rB0at3r

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I just reserved mine at Autonation Ford in Miami, FL. I got a call from them about an hour after I made the reservation. They wanted to confirm my information and the trim I selected. They caught me at work so I didn't follow up with any questions. I will call them back when I get a chance and get as much info as I can. Any other South Florida reservations on here?
 

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Corsair

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Top of you list, Serramonte Ford, they will be honoring xplan, just not on FE.
 

Moparguy

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Interesting to see that only 1 dealer is offering additional discounts. I am not familiar with how the system works, but he is apparently planning to profit from volume. I wonder why others are not doing the same.

Can someone explain how discounting or not would benefit the dealership?

Edit: I actually just googled this and think I found the answer...Holdback. If this is the case then the Holdback must be greater than $1,000, correct?

According to Edmunds Ford's holdback is 3% of the overall MSRP which translates to about $1213 on the Outerbanks so they net $213 holdback on the car assuming that number is correct for the Bronco, dealers get promos and get extra incentives if they sell more units which add up, if this dealer sells like 2000 Broncos they will make theoretically $426000 VS if they sale 100 Broncos at Invoice they are making only $1213000 from holdbacks so it's all about volume.
 

Corsair

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Wow that's awful!
Who knows, it could change. There seems to be a lot confusion with the ordering process. If things do change, hopefully it’s not in the direction of xplan and no adm promises being recinded.
 

BroAD

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I just reserved mine at Autonation Ford in Miami, FL. I got a call from them about an hour after I made the reservation. They wanted to confirm my information and the trim I selected. They caught me at work so I didn't follow up with any questions. I will call them back when I get a chance and get as much info as I can. Any other South Florida reservations on here?
Not Southern Florida but Luis at Mullinax Ford says they are planning on selling the production run at MSRP or below (First Edition may get ADM); however, they don’t have dealer documentation fees which can save you $1,000 or more from other dealerships.
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