damarble

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John B+9

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Thinking objectively, this is a way for Ford to manage 2021 demand. Huge spike of early reservations. Rather than spool up suppliers, bring on third shift, etc., cool off demand. Don't offer certain options and discounts (like white top and X-plan) until you need to raise demand. Works on me. TRD Pro, and y'all move up a slot. :)
 

pan-y-cerveza

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Y'know....earlier in the thread I posted a calm reply to all this.

I've given Ford benefit of the doubt on most things.

I knew it was possible that X-Plan wasn't a guarantee.

But the reason....what a dumb reason. How is 100,000+ vehicles limited? What the actual F?! If it's so damn limited how come I can go to the Ford website today and still reserve one?

We already get hosed on prices here in Canada due to the conversion rates and due to low competition. This doesn't help much.
 

damarble

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No X-plan has caused some triggering. Prepare for MSRP like the rest of the rank and file.
MSRP is acceptable. ADM is not, and now we don't have a tool to fight that.
 

Kickit

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Maybe Ford is just trying to piss everyone off so that when the build and price comes out and we see how affordable everything really is we won’t be mad anymore??? Maybe??? Please?? Like lower our standards and then throw us a bone?
 

Toolman1960

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Update: Also confirmed by Mike Levine:

Screen Shot 2020-10-19 at 6.24.42 PM.png




DOCUMENT

Per this document (effective October 5, 2020 as noted on the document) posted to the dealer system today, the 2021 Bronco is ineligible for X-Plan and X-Plan Partner discount pricing. It is eligible for AZD Plan discounts, however.

We pulled an earlier thread on this in order to confirm this document with more certainty, which we now have.

2021 Ford Bronco Not X-Plan Eligible 2.jpg
That's bullshit, Ford will build as many Bronco's as they can get out the door period! With the exception of the First Edition's 2 door and 4 door bronco's are not limited production vehicles the 2021 model year production run will just be abbreviated due to COVID-19. So people that are passionate about the product and want one are being penalized when they're willing to order one sight unseen! In two years you'll be running incentives and ruining the value of the units produced and sold initially! Mike Levine should be fired, he's not very good at expressing himself thus not good at his job! Been dealing with the automotive industry for decades, I view this as a money grab from their customer base. Ford's debt must be worse than I thought! I predict this product family will have a decent 5 year shelf life, people don't forget being treated this way. Limited production vehicle my ass! WTF...
 

wordstew

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If the info is true, the way Ford has been releasing it to Bronco diehards it's becoming a great marketing tool for Jeep and Hummer...
 

JonD

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Just was contacted by Eric at KearnyMesaFord. See below.

Good afternoon all,



We at Kearny Mesa Ford have tried our best to be completely transparent regarding our pricing policies with all of you from the very beginning. Our commitments were clear to all reservation holders: We are not going to mark up the price above MSRP, we will accept all Ford sponsored discounts (X/Z/A/D Plan), and we will not add any additional equipment or accessories without request.



As some of you know already, Ford announced today that the full size Bronco will not qualify for Xplan discounts. Xplan is typically for employees of companies which partner with Ford. The Bronco will still qualify for Z/A/D plan though. Needless to say this came as a big surprise to all of us. I have personally spoken to well over 100 of you and I understand just how important this factor was in your decision to do business with us.



In response to this, we have internally made the decision that we will still honor the Xplan discount for anybody who can provide a valid PIN when it comes time to complete the purchase. This will just be for your individual special order and will not be offered on any stock Broncos. We will use typical Xplan pricing from like-priced Fords to approximate what the discount would have been. This will also disqualify our dealership from the reimbursement we would typically see from doing an Xplan deal, but following through on our commitments is more important than that.



Other than that, still no update on the Build and Price tool. Hopefully it will drop any day now!





Thank you for being a customer of ours,



Eric Bunch

Internet Director

Kearny Mesa Ford & Kia

858-560-5544 ext 1013

SCAL BUYERS THEY ARE A SOLID DEALERSHIP, SHOW YOUR SUPPORT AND GET THAT RESERVATION OVER TO THEM.
 

Velociraptor

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I have never owned a Ford so x-plan never meant much to me. If my dealer tries to do some sort of ADM then I might go look at Jeeps!
 

BroncoMan13

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NO Frigging X-Plan. WTF?? This is not a limited production vehicle FORD!!!

Maybe I just need to go buy a limited production vehicle at least it will be worth all this drama. Jesus.

They can't even get B&P running on time. Now they won't even offer. X-PLan.

You watch shits only going to get even more silly. Whenever you think you're getting your Bronco just add a frigging year to it.
 

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