- Joined
- Jun 3, 2019
- Threads
- 18
- Messages
- 871
- Reaction score
- 2,833
- Location
- Plymouth Michigan
- Website
- www.brokeninnovation.com
- Vehicle(s)
- 2021 Bronco Badlands non-sas 4 door manual
- Your Bronco Model
- Badlands
Inflation is only part of the equation, safety as you rightfully pointed out is another huge investment, and lastly as others have pointed out you have environmental regulations both in the product and manufacturing that drive costs (labor costs too, sheesh)Chrispy...the Hershey analogy doesn't hold.
An inflation calculator shows that '69 - '69 cost translating to $21K - $22.5K; certainly Bronco will come close to doubling that.
CAFE/safety is partly to blame, but reality is in the late '60s you were buying a "car" - today you're buying a 'start-up screen' and heated seats.
Those vehicles of the 60s must have been made of unobtanium - because you sure can't buy one today.
All that might bring it about equal in cost and that's not even touching on the vast increase in value to the customer. Things like the screen may seem gimmicky, but overall you are getting wayyy more vehicle for your dollar than in the past. By any measure, mass, power, mileage, payload, towing, features... the list goes on. Some people don't agree on the value of these things, but that's what the market is for.
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