A GOAT Cooler For Our G.O.A.T. Broncos

[mikeheel]

https://goatboxco.com/

The company was founded and is run by a friend of a friend. I own no stock or interest in it, but my friend does. He mentioned it again today, and I thought it might be fun to post here.

Carry on.

Sponsored

 

[malt_liqueur]

I do like that can/rack system but $30 per can is kind of insane

 

[mikeheel]

Ah. I had completely missed this particular forum. Thanks for moving it to the right place, @admins.

 

[BroncoKong Jr.]

This thing actually looks pretty sweet

I'm usually wary of startups like this but as a fellow heel I'd be willing to test it out. Yep, for free.

 

[Daktari]

very interesting idea, but it's a very odd shape and I'm not sure I'd have use for even 4 of those cans, let alone multiple ones. But I like the idea in general, some interesting boxy out of the box thinking. Would have to see one in person though.

 

[TXNavy]

Thanks for the heads up. Currently use a clear tote with some equipment ties for camping stuff but I really like the system. A little pricey for me right now but will definitely keep it in mind as I upgrade.

 

[brosdom]

I kinda like the design particularly the rack system.

 

[Chrism81]

I'm all for supporting small businesses and stuff, but not when it's going to cut into my bronco accessorie fund. Pricey for what it is though

 

[broadicustomworks]

Good luck to your buddy who is invested in this.
I see this likely becoming something good for them.
In my opinion, some pros and cons (and I am considering preordering at the 20%off):
Pros:
-cutting-edge thinking that does a good job incorporating a fair amount of on-board storage right there, in an innovative way.
-like the add-on pkgs on the Ford site, they have pre-outfitted cans and gear for different lifestyles/target audiences. Also a "con" with this (mentioned below).
-Good marketing.
-great logo and theme
-Pictures showed it in use and dirty, like real life.

Cons:
-the shape. Packing logically and efficiently likes good square edges. It could be worked around, but the X-wing shape takes up a lot more space. The shape is a Pro and a con. I like it but it isn't the most efficient. You can back-fill those areas with soft stuff like towels if needed.
-The lack of info into the cans storage areas. Material, capacity (it may be on the page, I didn't have time to look at every link.
-Cost. Innovation and a different product do come at a cost. To me it's a bit high.
-lifestyle themes. Those in those lifestyles targeted recognize the gimmick. Those who want to experience it or have the look...they will buy it. Those of us who do those actions will fill the cans with better, cheaper products.

Definitely respect the innovation, ideas, and scope.
Pretty cool stuff.

 

[Bronco4lyfe85]

When did coolers become a luxury item? $499 for a cooler?!? What’s the profit margin there, $480? Unreal.

Sponsored