Of course it is. You can tell in the corporate runaround and cutesy answers they give sometimes. Ford is an image blessed company and their marketing arm always wants to control the narrative. And that’ll include anything coming out of BN.One thing I'd be a bit leery about this arrangement is the info they put out being filtered?
Knowing that the site is owned and run by Ford marketing made me never register, but not only for the reasons above. There are privacy and data mining concerns as well (same reason I’m not on Facebook).
@TellurideBronco posted this earlier in the thread that BN user’s accounts can and will be data mined for Ford’s commercial purposes. Downright scary. No thanks!