Likely behind-the-scenes negotiation that could have lead to such a travesty.
Dealers - You better give us a way to get these Broncos first so we can make our standard markups!
Ford - But we promised the buyers' first shot this time
Dealers - Just offer the "initial" batches with an ugly feature with no option to change it, then we'll get the first year production.
Ford - But won't that mean nobody will want to overpay your usual gouge price?
Dealer - well, make it something simple to paint off the car. Do you have any really ugly color that you can pretend can't possibly be painted any other color, and something easily removed to paint for basically free at the dealer?
Ford - we have it! Have you seen our MIC removable tops?
Dealers - You better give us a way to get these Broncos first so we can make our standard markups!
Ford - But we promised the buyers' first shot this time
Dealers - Just offer the "initial" batches with an ugly feature with no option to change it, then we'll get the first year production.
Ford - But won't that mean nobody will want to overpay your usual gouge price?
Dealer - well, make it something simple to paint off the car. Do you have any really ugly color that you can pretend can't possibly be painted any other color, and something easily removed to paint for basically free at the dealer?
Ford - we have it! Have you seen our MIC removable tops?
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