Another local dealership response PARKWAY Ford

TheWolf

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Well, in an attempt to give the local dealerships a chance to match the fantastic deals offered by @Granger Ford and @StephensAutoCenter, I contacted a more local Ford dealership and inquired about pricing details.

I placed an online inquiry and got the anticipated near-immediate phone call response (which I was unable to take) and a follow up email. The email simply stated that they would like to speak with me. I responded that email is always better and that I was interested in their pricing structure if they were anticipating ADM, MSRP, or any below invoice pricing.

The dealership responded that they do not have any pricing information yet so would not be able to comment but would love to discuss it with me in the future when they get more information.

I wrote back and said that there are multiple dealerships offering below invoice pricing already. I stated that under ideal circumstances their dealership could match the deal and I could benefit from convenience, and I could help support the local economy and business.

The response I got was a bit more inflammatory than I had imagined. While a simple "I'm sorry we can not commit to that" would have sufficed, they responded quite differently. The following is what I got in an email back:

"We at PARKWAY do not understand why the hottest product on the market would be priced below invoice, and we do not know why anyone else would do that either.

We do hate to lose business, but you have to do what you feel is best. Since the pricing guides are not out yet, like I said, we are not going to discuss pricing as of now. "


I am in NC, so Stephens is closest.

What do you think @StephensAutoCenter, want another reservation?


EDITED by popular demand for Dealership name: Parkway Ford.





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pan-y-cerveza

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Well, in an attempt to give the local dealerships a chance to match the fantastic deals offered by @Granger Ford and @StephensAutoCenter, I contacted a more local Ford dealership and inquired about pricing details.

I placed an online inquiry and got the anticipated near-immediate phone call response (which I was unable to take) and a follow up email. The email simply stated that they would like to speak with me. I responded that email is always better and that I was interested in their pricing structure if they were anticipating ADM, MSRP, or any below invoice pricing.

The dealership responded that they do not have any pricing information yet so would not be able to comment but would love to discuss it with me in the future when they get more information.

I wrote back and said that there are multiple dealerships offering below invoice pricing already. I stated that under ideal circumstances their dealership could match the deal and I could benefit from convenience, and I could help support the local economy and business.

The response I got was a bit more inflammatory than I had imagined. While a simple "I'm sorry we can not commit to that" would have sufficed, they responded quite differently. The following is what I got in an email back:

"We at **DEALERSHIP NAME** do not understand why the hottest product on the market would be priced below invoice, and we do not know why anyone else would do that either.

We do hate to lose business, but you have to do what you feel is best. Since the pricing guides are not out yet, like I said, we are not going to discuss pricing as of now. "


I am in NC, so Stephens is closest.

What do you think @StephensAutoCenter, want another reservation?
No need to redact the dealership name.
 

LOMartin

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Why not tel us the ford dealer?
Save your local fellow future bronco buyers from wasting their time.
 

iamchewby

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I mean... I'm not surprised... how long have all of these dealerships been under the same name? A long time is the answer. So, you have someone who is 837 years old calling the shots... they aren't aware of the internet. So obviously they aren't aware that other dealerships found a way to make money by charging less money... don't get mad... move your reservation... maybe their grandsons will figure it out before their dealership goes broke lol
 

zaki

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I almost feel a little sad for the average dealership that has yet to come to terms with the fact that in this day and age they are no longer competing with the other dealerships in the city or even the state but every dealership anywhere in the country.

They have to change their business model to be competitive or be left behind.

Evolve or become extinct.
 
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OP

TheWolf

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  • #11
OP

TheWolf

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Yup, I ran into A LOT of that. However, by far, my most favorite response from a General Manager was: "It is MY car and NOT YOURS and you won't tell me how to price it!"
WOW. How oblivious are these dealerships?!?!

I really want to respond: "Thank you for your reply. The 12k+ bronco enthusiast members of Bronco6g.com are now all aware of your position."
 

smoot618

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Well, in an attempt to give the local dealerships a chance to match the fantastic deals offered by @Granger Ford and @StephensAutoCenter, I contacted a more local Ford dealership and inquired about pricing details.

I placed an online inquiry and got the anticipated near-immediate phone call response (which I was unable to take) and a follow up email. The email simply stated that they would like to speak with me. I responded that email is always better and that I was interested in their pricing structure if they were anticipating ADM, MSRP, or any below invoice pricing.

The dealership responded that they do not have any pricing information yet so would not be able to comment but would love to discuss it with me in the future when they get more information.

I wrote back and said that there are multiple dealerships offering below invoice pricing already. I stated that under ideal circumstances their dealership could match the deal and I could benefit from convenience, and I could help support the local economy and business.

The response I got was a bit more inflammatory than I had imagined. While a simple "I'm sorry we can not commit to that" would have sufficed, they responded quite differently. The following is what I got in an email back:

"We at PARKWAY do not understand why the hottest product on the market would be priced below invoice, and we do not know why anyone else would do that either.

We do hate to lose business, but you have to do what you feel is best. Since the pricing guides are not out yet, like I said, we are not going to discuss pricing as of now. "


I am in NC, so Stephens is closest.

What do you think @StephensAutoCenter, want another reservation?


EDITED by popular demand for Dealership name: Parkway Ford.
Honestly, I wouldn't mind paying MSRP if there was a dealership I've worked with forever and I'd rather support my community. But I could not find any in the chicagoland area willing to guarantee MSRP.

I don't want to rely on the 1k under invoice, but since I found no one for MSRP, why not?
 

tmobileguy

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Yup, I ran into A LOT of that. However, by far, my most favorite response from a General Manager was: "It is MY car and NOT YOURS and you won't tell me how to price it!"
Haha, so your car that YOU are purchasing and reserving through the Ford Motor Company website and can be moved to any dealer is their car lol?
You have to post that dealer name!
I would love to contact them and get the same answer, give me a reason to file a lawsuit against them for unlawful conversion of property and let them waste their time on attorneys fees defending themselves. It’s free for me, other than a couple hundred dollar filing fee, but as a business entity, they have to hire counsel...

Edit: I had one business mess with me bad so I sued them and refused to settle. I made them go to trial...Ran their bill up to 75k in attorneys fees and during the trial, I settled for around a $140 (not including a few hundred bucks in filing fees)...
They banned me from doing business with them after that which I laughed about because it was their jusitification to themselves that they ‘got me’ lol...
 
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