- First Name
- Larry
- Joined
- Oct 19, 2019
- Threads
- 6
- Messages
- 548
- Reaction score
- 682
- Location
- California
- Vehicle(s)
- 2021 Ford Bronco
- Your Bronco Model
- Outer Banks
The apples to oranges issue here is that if you take the $30,000 2021 Base Bronco w/no added options, as much as we would consider it bare bones, back in the 1st gen days, this would have been the equivalent of a fully loaded luxury vehicle of any model. An example, my 1970 Ford Bronco was purchased new and was considered to be fully loaded and had a sticker price of $4,000 and was a special order purchase that actually cost $3,200. It had the optional 302 engine and it had the Sport Package (chrome trim, chrome bumpers, full wheel covers, matching door panels to the vinyl seat upholstery, etc) and had a bolt on Class 1 trailer hitch. Only the 3 on the column manual trans was offered, aftermarket under dash A/C was installed for about $400, and there was no power steering, no power brakes (4 wheel drum brakes), manual door locks, manual crank up windows, rear swing away tire carrier, the optional added gas tank, and only an AM radio and no emissions equipment as it was delivered to California as a 49 state vehicle (by way of St Paul Mn) and not equipped for Calif emissions (the gas tank sizes were smaller for Calif destined vehicles). Even though the 302 back then had a 200+ hp rating, that hp rating adjusted for today would be about 120 hp.I'd compare it to the price range of modern SUVs. They are all in the $30-$40K range. No Standard SUV is currently priced around or below $20K.
Thus if you could make the new Bronco equivalent to the 1st gen Bronco by removing the safety & convenience electronics, the airbags, and emissions equipment, an under $20,000 price for a Base 2 door could theoretically be achieved to make for an approx inflated equivalent cost new.
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