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I haven't gotten the email yet but that all sounds reasonable based on Ford's latest email. I did finally have an opportunity to do my Lewis swag photo op, though 
I haven't gotten the email yet but that all sounds reasonable based on Ford's latest email. I did finally have an opportunity to do my Lewis swag photo op, though
The email was in my junk folder yesterday.
- First Name
- Eric
- Joined
- Jul 22, 2020
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- 14
- Messages
- 1,414
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- 3,953
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- Fidalgo Island, WA
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- 23, 69 Bronco
- Your Bronco Model
- Base
Good call, there it is! Thanks
Congrats on the win yesterday!!! Was scrolling through forums and saw Ark forum. Wife and I are passing through tomorrow. We decided to hit the Bronco Super Celebration East at the last minute. Our son was a Razorback. We lost him in June at the age of 21. He had been waiting for the Bronco so he's Great Dane-Bri could actually fit. He's still getting that Bronco! The Bronco is basically sacred to us now. As we come up from Dallas time from time, hope to run into some of you in the Boston Mts. Woo Pig!!! 
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Congrats on the win yesterday!!! Was scrolling through forums and saw Ark forum. Wife and I are passing through tomorrow. We decided to hit the Bronco Super Celebration East at the last minute. Our son was a Razorback. We lost him in June at the age of 21. He had been waiting for the Bronco so he's Great Dane-Bri could actually fit. He's still getting that Bronco! The Bronco is basically sacred to us now. As we come up from Dallas time from time, hope to run into some of you in the Boston Mts. Woo Pig!!!
I moved to Lewis.
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- James
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- 2015 1LE Camaro
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I placed my order with Lewis ford and have received my swag bag. First ford vehicle for me but I’m excited. First thing I’m doing is slapping an express rally banner on there and signing up for an adventure or overland series rally.
No. I thought I’d touch base later in the week.
I reached out to Hayden the bronco specialist at Lewis this morning and got the following response:
I’m actually one of the Bronco Specialists here, so I got that “No X-Plan” email directly late last night. The email explained, and Shelby Lewis further clarified, that since the first run of the full size Bronco’s are going to be in such high demand and so hard to come by on the open market, Ford Motor Company has no reason (from a business sense) to offer any extra incentives with that X-plan pricing. Just like the Raptors or the Shelby Mustangs, the people that want them are going to pay what it takes to get them.
That said, I did confirm with both Shelby and Taylor that as long as you have that reservation and you order a Bronco with that reservation as a “retail order” we will not be adding any additional mark-up on those units. If someone were to order one then they not be able to purchase for whatever reason and we end up being able to sell that unit to the public, then yes there likely will be some pricing adjustments. But since you have your reservation, that’s nothing to worry about.
As far as second dealership changes, like I mentioned I’m one of the Bronco specialists that gets direct communications from Ford, and I haven’t gotten any confirmation on that being true. I did see it was posted on the Bronco Nation forum, but I also saw on one of those forums the Build & Price was coming last week. ?
If that were to end up being true, you have my full word and confidence that changing again is completely unnecessary. I was a customer long before I worked at Lewis Ford, and I’ve never been treated as well at any other dealership. Now that it’s my responsibility to make sure that stays true, I take pride in doing whatever it takes to do so.
Sorry for the lengthy response. If you have any other questions, feel free to shoot me a text or give me a call.
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As another member stated, I'll build and price it the way I want and then send the details to several dealers and get all offers in writing. I will then make the switch based on the results. I will not rush it...
It would be nice to get as many Lewis customers together to present a solid front. A single person here and there won’t have much luck, but if enough of us together asked to match or counter offer some of the deals out there we might have better luck. Maybe we can form a group and lobby Tucker together.
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