Article: Wrangler still outsells Bronco 2 to 1. Here's why.

[NatureMan]

Ford sold a ton of Jeeps by not being able to produce Broncos fast enough.

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[j_marinelli]

Come on now, You gotta update it @NatureMan

 

[DesertMike680]

Because people want to be trendy, hipsters and be seen in their precious Wrangler/Gladiator.

 

[NatureMan]

Because people want to be trendy, hipsters and be seen in their precious Wrangler/Gladiator.

BMW and Tesla owners want that 4x4 life bruh.

 

[BottleShark]

Because people want to be trendy, hipsters and be seen in their precious Wrangler/Gladiator.

I thought that was why we bought Broncos

 

[DesertMike680]

BMW and Tesla owners want that 4x4 life bruh.

Ew, you said bruh...

 

[DesertMike680]

I thought that was why we bought Broncos

You are correct!

 

[Red Mountain Pass]

Jeep Hipsters

Bronco Hipsters

 

[Slick85]

Would never buy a Jeep... worst case scenario without a Bronco I would just get a Ranger.

 

[scottkw]

 

[Bikeric]

My take on article: Bronco definitely expanded this 'SUV' segment -- off-road capable, removable roof & doors, etc. So seems more people entered the segment then shifted brands. Appears this really helped Jeep.

https://www.thedrive.com/news/jeep-wrangler-still-outsells-ford-bronco-almost-2-to-1

Spot On. Jeep had a little wake-up call and quickly put out the 392 Rubicon. When the Gladiator came out I was super excited until I saw the Base model. I would have to spend thousands lifting and wheels/tires to make it look good. Then the Bronco announcement got my dollars. Been in a holding pattern ever since. There have been times that a Gladiator still called to me, but I have resisted the urge. I'm sure that the 250,000 Bronco reservations spanning 2 years were responsible for a boost in Jeep sales.

 

[mcon33]

This, 100%. If mine had not showed up this month, I was about to by a Gladiator. Honestly, it would suit my needs better, but holy cow I like this Bronco.

I bought a 22 Willy's due to this. Probably still take the Bronco when it comes. Wife can trade in her Acadia

 

[RAKET]

As a previous Jeep owner, I’m definitely glad I bought the Bronco. Personally I’m good with seeing a 30-1 ratio (of jeeps) out there. Makes me feel special hahah.

 

[OCNORB1974]

Well Jeep has a proven track record, right now the Broncos record is full of issues... engines, tops, electronic, others. Once the glitches are taken care of I believe the numbers could change.

Like Jeeps don’t have issues, even after decades of building them. hahaha.

 

[SubmarineNuke]

BMW and Tesla owners want that 4x4 life bruh.

lol I drove by. Tesla building today…H3 parked in the employee parking lot

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