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Tashab38106

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Hey everyone! I'm new to this group and wanted give a little info. I have been in contact with Auto Nation Ford in Memphis. I let them know that other dealerships are offering $1k below invoice for the Bronco. They sent me an email last night letting me know that they will match that offer. So if you are in the surrounding area and want to get a good deal, you may want to reach out to them
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Judge Rufus

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What is your contact there? Autonation has a Ford Dealership in Colorado, and I may try and leverage their Memphis offer with their sister dealership here.
 

5280Bronco

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What is your contact there? Autonation has a Ford Dealership in Colorado, and I may try and leverage their Memphis offer with their sister dealership here.
Let me know on this as well, as my closest dealer is Autonation ford in colorado and would look at switching to them if they would offer a 1k under invoice deal.
 

Rubley750

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Hey everyone! I'm new to this group and wanted give a little info. I have been in contact with Auto Nation Ford in Memphis. I let them know that other dealerships are offering $1k below invoice for the Bronco. They sent me an email last night letting me know that they will match that offer. So if you are in the surrounding area and want to get a good deal, you may want to reach out to them
Thank that’s good information I live in middle Tennessee. Is there a specific person to contact for bronco information with them?
 

Daytona_Bronco

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Hey everyone! I'm new to this group and wanted give a little info. I have been in contact with Auto Nation Ford in Memphis. I let them know that other dealerships are offering $1k below invoice for the Bronco. They sent me an email last night letting me know that they will match that offer. So if you are in the surrounding area and want to get a good deal, you may want to reach out to them
I have an Autonation Ford locally ... Is that for all Autonation locations ? Can you post the email ? ...
 

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Tashab38106

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Dion Harrison
AutoNation Ford Memphis
Mt. Moriah Road, at the intersection of American Way and Mt. Moriah Road
2515 Mt. Moriah Road
Memphis, TN 38115
901-317-9909

That's who has contacted me about the price match
 

dck82

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This is great. I’m 17 miles from Memphis. I called Dion and he sent me an email right away stating he would honor 1000 under invoice.
 

Hey19

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Well this is interesting. Memphis is a bit of a drive, but Colorado is totally doable. Will be watching to see how this plays out.
 

dgorsett

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I would hesitate to draw too many conclusions about AutoNation in general from the comments of one salesman at one dealer. But you Colorado guys, let us know how this plays out.

The old dealer Xplan, No ADM list on this forum is horribly out of date, it would be nice to have a list of verified dealer pricing policy. Soon, orders are coming up!
 

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JesseS

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I find it interesting she stated she has a call on the 12th (with Ford I presume) reference the opening of the order banks. I am already getting more than 2K under invoice with no add on's or ADM.
 

ramblinwreck

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This is a 5 hour drive for us Atlanta folk. If nobody in Georgia will step up, perhaps someone in Chattanooga will match(1.5 hour drive)
 

Judge Rufus

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I have D-plan pricing plus have known the GM for many years so get perks sometimes.
D Plan = Invoice - Holdback - Advertising Fee + $275 program fee + $100

How is the holdback and advertising fee greater than $2,375?

Holdback is 2-3% of MSRP and advertising fee is usually $250-400. At the max, you'd need to be spending $65,840 of MSRP to be getting more than $2,000 off of dealer invoice.
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