- First Name
- Frank
- Joined
- Jul 4, 2020
- Threads
- 0
- Messages
- 613
- Reaction score
- 1,008
- Location
- Medford Oregon
- Vehicle(s)
- 2017 F350 CCLB
- Your Bronco Model
- First Edition
I am sorry but your post is wrong, wrong,wrong. Ford was always going to allocate Bronco's to its dealers. No Bronco will be allocated to a Dealer with out a valid time stamped reservation customer. Yes people are and will be disappointed because of limited quantity of MY21 Broncos. The people who really want a Bronco will have one with in a year. There are people on this site that have been waiting for their BRONCO for YEARS and they are the ones with the biggest SMILES because it's Happening.No, that's in fact not what I'm saying. You're reading a lot into what I'm saying that I did not in fact say. To use your example, the language in the terms as originally posted provides for building according to availability of parts, so if they don't have the parts for the sasquatch then they can build a later reservation while waiting for your parts. However, no part of the terms and conditions allowed for them to delay building your vehicle because of limitations on dealer allocations. In fact, when the reservation system first was introduced Ford appears to have intended to build them in line with reservation numbers as close as possible within manufacturing constraints (e.g. batch manufacturing efficiencies and availability of parts). However, the dealerships seemed to have balked at this and forced Ford into this asinine allocation system which completely negates the reservation system and is a breach of the initial contract (which is why they've rewritten the new T&C several times to account for these changes for new reservations).
This whole process of getting a new Bronco designed, Tested, built and brought to market with COVID in the mix has tested Ford's metal. We are watching an American Auto Manufacturer navigate a tightrope with the future of the company and the employees on the line. It has to be both exciting and stressful to be apart of Bronco. I for one wish them success, because if they win we the customers win.
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