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Bronco Owner Stereotypes TBD

internationlriders

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I wonder what the owner demographic is gonna look like in a few years for the Bronco. The classic stereotype with the wrangler is that it's mostly owned by women and guys who don't hardcore off road. Sure this probably depends where you live but the wrangler does have this stigma around it for the vast majority. That being said I wonder if the Bronco will be a more male or female driven market because so far it seems to be leaning towards male market just based on social media activity, forums, news, etc. Could it become guys vs girls - Bronco vs Wrangler? Just a random thought.
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internationlriders

internationlriders

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amccue90

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I am legitimately planning offroadish trips to earn some street cred.

I've loved the outdoors trips I've taken, but I'm not the outdoorsman I dream to be.

Having seen a badlands in person, I am definitely going to be embarrassed showing up places without having a few stories to tell.
 
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John Bronco_ I am here

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For sure....





The real story is economy of scale. To lower the price, Ford needs to sell a lot of them. When this happens the secondary market is flooded with not only aftermarket parts but, OEM parts become cheaper, and value of used units become less (think 10 years down the road). It opens up the world for the people that make the real modifications to a vehicle, in plain English it puts the hobby in our price range.

It really does not bother me that most JK/JL, Landcruisers, etc. have a beginning life of hauling kids to the soccer field and never get off concrete or asphalt. The bigger picture is they exist and may not be abused by the time someone gets them that will love them.
 

amccue90

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I am guessing there is going to be alot more older folks buying them than jeeps.
I turned 30 in December. Where's that poll on our ages?
 

MaverickMan

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I turned 30 in December. Where's that poll on our ages?
Im 36 but alot people I see pics on the forum of are older than I imagined. That and you got the nostalgia crowd, that like the original broncos but want the comfort because of their age.
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