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Bronco Raptors $10,000 BELOW MSRP at Serramonte Ford

Gloff

Big Bend
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Sean
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'21 Ford Bronco Big Bend, '03 BMW Z4
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Big Bend
Clubs
 
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swamp2

Raptor
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Raptor
Many these days are going for under MSRP, so this is not a particularly good deal.
 

swamp2

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Invoice is well under MSRP, so I'm not sure what you mean.
Ugh, completely misread your post. Sorry about that. 🤦
 
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Gloff

Gloff

Big Bend
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www.serramonteford.com
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'21 Ford Bronco Big Bend, '03 BMW Z4
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Big Bend
Clubs
 
Updated today. We've got 9 left, want to move all 9 this month. 10k off any Bronco Raptor in stock.
 

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BCKMRKR

Wildtrak
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Wildtrak
I've bought on car from a Serramonte dealer (not Ford) and shopped several others in the past, and almost all were universally overpriced and staffed with rude salespeople. Good to see at least one has acknowledged current conditions and is trying outreach thru forums like this.
 
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Gloff

Gloff

Big Bend
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Sean
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www.serramonteford.com
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'21 Ford Bronco Big Bend, '03 BMW Z4
Your Bronco Model
Big Bend
Clubs
 
None of the other Serramonte dealers are associated with us.
 

BCKMRKR

Wildtrak
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Wildtrak
None of the other Serramonte dealers are associated with us.
Understand - didn't mean to imply they were related other than by geography.
 

bloominguez

Black Diamond
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'22 Br BD, '22 5BW, '24 GR Corolla, '94 VFR, '04 SV
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Black Diamond
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I've bought on car from a Serramonte dealer (not Ford) and shopped several others in the past, and almost all were universally overpriced and staffed with rude salespeople. Good to see at least one has acknowledged current conditions and is trying outreach thru forums like this.
Testimonial: I bought my Bronco from @Gloff / Serramonte Ford and had a great experience. This was in the early days when Ford reneged on X-plan pricing and people were figuring out which dealers were legit and which were going to hit buyers with a lot of extra charges and markups. They communicated very well (as Ford strung out early reservation holders) and honored their deal.
 
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PaulNY

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Paul
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upstate NY
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2024 Bronco Raptor
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Raptor
Like real estate, location means everything even in the auto industry. Here on the east coast, deals are being had between $16-$20k off MSRP. A few weeks ago, I got $16k off MSRP for a fresh build '24 from a local NY dealer. Some '23's that are still lingering are going for $20k or more off. I hope the west coast starts to see discounts like this soon. Heck, it may be worth buying here and shipping out west since the prospective buyer may still come out way ahead. Just food for thought.
 
First Name
Josh
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San Diego, CA
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22 Expy Platinum; 2021 Jeep Wrangler 4Xe Rubicon
Your Bronco Model
Raptor
Like real estate, location means everything even in the auto industry. Here on the east coast, deals are being had between $16-$20k off MSRP. A few weeks ago, I got $16k off MSRP for a fresh build '24 from a local NY dealer. Some '23's that are still lingering are going for $20k or more off. I hope the west coast starts to see discounts like this soon. Heck, it may be worth buying here and shipping out west since the prospective buyer may still come out way ahead. Just food for thought.
Would you mind sharing the dealer?
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