Bronco trims sounding too similar?

[Toyhoarder]

Anybody else feel like there might be too many trims with too many similar sounding names? Can we get some more Bs in there?

Bronco Base
Bronco Badlands
Bronco Outer Banks
Bronco Big Bend
Bronco Black Diamond

How is the average customer supposed to differentiate these? None of these names mean anything to me so I can’t imagine what each trim is supposed to be.

First edition I can understand. Will the top off roader be the wildtrak or the badlands or the black diamond?

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[Rollerstud98]

Anybody else feel like there might be too many trims with too many similar sounding names? Can we get some more Bs in there?

Bronco Base
Bronco Badlands
Bronco Outer Banks
Bronco Big Bend
Bronco Black Diamond

How is the average customer supposed to differentiate these? None of these names mean anything to me so I can’t imagine what each trim is supposed to be.

First edition I can understand. Will the top off roader be the wildtrak or the badlands?

Why don’t we wait until we get the full breakdown of things. These are new yes but going forward once you know what each trim brings you will know the difference.

 

[bsb78]

FWIW, while I know nothing about this, supposedly the rumor on Blue Oval Forums it’s almost less trim-based and more package-based.

If you want a desert racing Bronco, get that package. If you want a rock crawling Bronco, get that specific package. Then I assume mid/high/lux are your typical luxury options, like touchscreen, heated seats, leather, etc.

Just a guess though. That way, you don’t have to pay through the roof to get your certain options. That being said, I’m sure there’s a trade off that we don’t know yet.

Edit: I suppose you can mix and match some packages too for an “ultimate” Bronco. We’ll see on Monday!

 

[Toyhoarder]

Why don’t we wait until we get the full breakdown of things. These are new yes but going forward once you know what each trim brings you will know the difference.

Because this is an enthusiast forum and it’s more fun to speculate.

I’m sure I’ll know what each one is but I imagine it’ll be confusing for the average consumer.

I realize that the f series and wrangler have a bunch of trims but they added those trims over many years and have more dissimilar names.

 

[Spooled]

I agree. I think the trim names will have features specific features related to whatever activity it's meant for

Example:

Badlands Trim - Rock Crawling

Lockers, sway bar disconnect, rock rails, etc...

 

[Randy92Fox]

Here is the current trim list for the Wrangler:
Sport
Willy's Sport
Sport S
Black and Tan
Sport Altitude
Willy's
Freedom
Sahara
Rubicon
Sahara Altitude
North Edition
Rubicon Recon
High Altitude

 

[Toyhoarder]

Here is the current trim list for the Wrangler:
Sport
Willy's Sport
Sport S
Black and Tan
Sport Altitude
Willy's
Freedom
Sahara
Rubicon
Sahara Altitude
North Edition
Rubicon Recon
High Altitude

Yeah but it’s really just Sport, Sahara, and Rubicon. The rest is just stickers and colored tow hooks.

 

[Dirt]

FWIW, while I know nothing about this, supposedly the rumor on Blue Oval Forums it’s almost less trim-based and more package-based.

If you want a desert racing Bronco, get that package. If you want a rock crawling Bronco, get that specific package. Then I assume mid/high/lux are your typical luxury options, like touchscreen, heated seats, leather, etc.

Just a guess though. That way, you don’t have to pay through the roof to get your certain options. That being said, I’m sure there’s a trade off that we don’t know yet.

Edit: I suppose you can mix and match some packages too for an “ultimate” Bronco. We’ll see on Monday!

Interesting, and I like that idea. So really it might be thought of in reverse. You just have a few starting points.

Bronco Base
Bronco Mid
Bronco High/Lux

I pick the Bronco Mid because I want a bigger screen and some more convenience features, then pick the Black Diamond and the capability is more geared towards the snow. Sasquatch is essentially the Tremor package.

 

[The Frisco Kid]

This is my guesses on the all the models:

Base- you have a bronco, but stripped of pretty much everything.
Big Bend- more overland focused rig
Black Diamond- more winter/snow focused rig
Outer Banks- costal/marine/beach rig(Tow package most likely standard)
Bad Lands- most off-road capable
Wildtrak- sportier/speed focused.

 

[Dirty Bronco]

From what I've gathered is these "trims" aren't necessarily trims but more so "packages".

 

[bbostic5]

Likely similar to what JLR is doing with the Defender.

 

[jimbo92]

I think Black Diamond will probably be an offroad package. Black Diamond is commonly used to signify a "most difficult" trail.

 

[JH1026]

Yeah but it’s really just Sport, Sahara, and Rubicon. The rest is just stickers and colored tow hooks.

Sounds like the average consumer did some learning on how to differentiate the trims

 

[broncobuster2550]

Still a couple more to be revealed

 

[BAUS67]

Anybody else feel like there might be too many trims with too many similar sounding names? Can we get some more Bs in there?

Bronco Base
Bronco Badlands
Bronco Outer Banks
Bronco Big Bend
Bronco Black Diamond

How is the average customer supposed to differentiate these? None of these names mean anything to me so I can’t imagine what each trim is supposed to be.

First edition I can understand. Will the top off roader be the wildtrak or the badlands or the black diamond?

Ford will have LOTS of splainin' to do, Lucy, come Monday.

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