First Edition - Why no unique color and LESS color choices

[LabradorGuy]

I am sure this has been discussed (sorry in advance)...but what on earth is Ford’s logic for having their “special”, most expensive, First Edition having no unique colors AND less paint choices that ANY model (including the Base)?????????

I cannot understand how this makes ANY sense?

Charge the most and offer the least? This must be a new tactic/strategy in business...that I have never heard of.

I have an FE slot at the moment but with the expansion in numbers and the lack of a blue in the FE color palette (A51 doesn’t count)...I just can’t see spending more for what amounts to less? Whenever the B&P is up...I will finally have the chance to compare and contrast pricing (and value)...and, most likely, swap my choice.

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[Xodric]

Easier for Ford come production time.

 

[Lab00Rat]

Less room for mistakes with less choices. Gives Ford some Job#1 productivity while still spinning up the full production line.

 

[Garemlin]

Because Ford sucks at colors.

 

[Wahoowa]

I am sure this has been discussed (sorry in advance)...but what on earth is Ford’s logic for having their “special”, most expensive, First Edition having no unique colors AND less paint choices that ANY model (including the Base)?????????

I cannot understand how this makes ANY sense?

Charge the most and offer the least? This must be a new tactic/strategy in business...that I have never heard of.

I have an FE slot at the moment but with the expansion in numbers and the lack of a blue in the FE color palette (A51 doesn’t count)...I just can’t see spending more for what amounts to less? Whenever the B&P is up...I will finally have the chance to compare and contrast pricing (and value)...and, most likely, swap my choice.

Looks like you’ve already conceded with the profile badge choice. I’m holding out hope they offer more options - but may have to update my profile badge after b&p goes live.

 

[Tdubz]

I think you are just looking at it wrong. There’s only 7000 of the first editions being made. In my opinion, first editions are not about getting the bronco you want. They are about getting a limited edition collectors item. If that’s not what you want, then you should probably spec out one of the other trims and get it exactly how you want it.

 

[Squatch]

Oh, you'll get a blue alright... how do you feel about the open ocean and white bell bottoms? What about short places to take a long walk off of? If you answered yes, or didn't, Ford doesn't care and has got you covered with the oh, so fabulous Navy Pier interior!

 

[acetdeucy]

Fewer color choices: because the listed choices are the only ones that don't have a conflict with that crappy Blue/Grey interior!!!

 

[FourHorses]

I'd say you are lucky you even get a color choice at all. Many special editions are exactly as is. No choices.

 

[Markubis]

Velocity blue doesn't count as a blue?

 

[Jr87mustang]

I'd say you are lucky you even get a color choice at all. Many special editions are exactly as is. No choices.

I kinda agree with this. Seems like most special edition models are all the same packages and interior. How did the launch edition Gladiator go? I remember there were only 5 colors for that and 1 interior as well.

 

[BroncoKong Jr.]

Oh, you'll get a blue alright... how do you feel about the open ocean and white bell bottoms? What about short places to take a long walk off of? If you answered yes, or didn't, Ford doesn't care and has got you covered with the oh, so fabulous Navy Pier interior!

 

[AK SNO RIDER]

Ford is taking notes from Porsche. Less for more $

 

[LabradorGuy]

Velocity blue doesn't count as a blue?

No Blue as far as I know on F.E.....do you know something I don’t?

 

[acetdeucy]

No Blue as far as I know on F.E.....do you know something I don’t?

Area 51 looks to be Blue or Blue/Gray in all of the photos.

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