Ford Announces Bronco will be Sold in China

[Hdscreens]

Ford must be butt hurt the latest Bronco order banks didn’t sell thru in 24 hrs many were predicting.

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[Hossfire]

Can't wait to pick up a copy cat "Chonco" in a couple of years

Like the Haval "Big Dog"? No thanks!

 

[Lowcountry Bronco]

Like the Haval "Big Dog"? No thanks!

What's not to love?

 

[Moto26]

I'm sure this being an export only color will fly well here.

And doesn't that pictured Bronco look to be a Robin's Egg blue non-Heritage model that so many people were hoping for?

 

[FloridaBroncoPipeDream]

While allot of this is true, we also shoot ourselves in the foot and make companies go overseas. Why is it cheaper for someone to ship materials over, have something made, shipped back, then transported around the country than to just do it here? Ther inlies the problem. If we want to bring things in house we need to have a real conversation about manufacturing costs and reasons.

Side note, maybe the aftermarket hardtop prices come down suddenly once they start being made overseas.

There's a lot of politicians who would rather not have a factory built than have a factory that was non-union. Especially in the automotive sector.

 

[uncledoodoo]

at least they can get the chips there, Ford should just shutdown operations here and save the middleman work for someone else.

 

[Dogula]

Do you really think a Chinese buyer is going to wait a year or more to get a Bronco? Ford can't even take care of the domestic market.

 

[Lowcountry Bronco]

And doesn't that pictured Bronco look to be a Robin's Egg blue non-Heritage model that so many people were hoping for?

I'm thinking it's Cactus Gray but wouldn't surprise me.

 

[BoverW]

It will be made in China and sold in China. Not US-made. Right now there are imported broncos in China, all hardtop actually. The price is quite high (almost double MSRP here due to tax).

This move could alleviate the part shortage here actually, not a bad news.

 

[BigRed13]

There's a lot of politicians who would rather not have a factory built than have a factory that was non-union. Especially in the automotive sector.

Facts. A main reason why a domestic auto producer cant compete price-wise.

 

[Brsox]

This is hilarious!!!!! Good luck with that, Ford.

 

[Sgroll]

Lemme fix that headline...
Ford Announces Bronco will not be Sold in America

 

[Compta38]

I would love to see a side by side quality comparison of the US and China made hardtops. I'm willing to bet the quality of theirs will be leaps and bounds better than ours, not like that's saying much.

If they're being 100% supplied and built in China with parts that aren't being poached from US customer Broncos I got no issue with this and maybe some of these other international markets will get a China Bronco which would in turn get US folks theirs faster.

 

[Nate Train]

Maybe they should work on being able to build them here in a reasonable amount of time first.

 

[vzqhsg]

Ford Brings Adventure-inspired Lineup to 2023 Auto Shanghai

• Ford Motor Company brings an all-star lineup of rugged off-road models for this year’s Shanghai International Auto Show
• Explorer Timberline, built specially for Chinese consumers, officially debuted
• Ford Ranger to be domestically produced in China, delivering the brand’s promise of “Built Ford Tough” for high-quality pickup trucks
• Ford Bronco showcased at Auto Shanghai, along with announcement of plan to offer the vehicle in China
• Pricing for Ford Edge L, the new spacious seven-seat hybrid SUV, unveiled at Auto Shanghai, ranging from RMB 229,800 to 309,800

April 18, 2023, Shanghai, China – Ford Motor Company showcased today an all-star lineup of its most rugged off-road pickups and SUVs at the 20thShanghai International Auto Show, including the debut of Ford Explorer Timberline, reveal of Ford Ranger that will be produced in China, and demonstrate Ford Bronco ahead of its upcoming sale in the Chinese market.

At Auto Shanghai, the company released pricing details for Ford Edge L, a model specially built for family road trips with Ford's latest hybrid technology, with a price ranging from RMB 229,800 to 309,800.

Ford is also showcasing the upcoming Mustang Mach-E GT Twister as well as the F-150 Raptor at the booth.

"The Chinese market holds strategic significance for Ford," said Sam Wu, president and CEO of Ford China. " At the show, this must-have Ford showcase offers features that bring to life the brand’s strengths to create products and experiences that resonate with Chinese customers."

Ford Explorer Timberline debuts at Auto Shanghai

As the most capable Explorer ever, Ford Explorer Timberline made its official debut in China.
It is more advanced in terms of outdoor-inspired design and capabilities, including the unique Altyn Tagh Orange exterior color, the contrasted-color interior design with contour pattern, and the mountain pattern elements throughout the car, highlighting an exclusive sense of identity.

The Ford Explorer Timberline is equipped with a Torsen limited-slip rear differential, REVO3 all-terrain tires, and a higher ground clearance than the normal Explorer, bringing a more capable driving experience to meet Chinese customers’ needs for outdoor exploration.

Introducing Ford Ranger, to be locally manufactured in China

At Auto Shanghai, Ford also debuted the next generation Ranger – the versatile midsize pickup truck that is “Built Ford Tough.” The pickup will soon be introduced in China, demonstrating that every Ford truck is built and tested to exceed customer expectations for durability, quality, reliability and capability.

Since 1982, five generations of Ford Ranger have set the benchmark in the mid-sized pickup truck segment, with more than eight million units sold globally.

Fine-tuned through the feedback of Ford pickup owners worldwide, Ranger has proven its capability in challenging off-road conditions, with vehicle testing demonstrating its ability to cover 1.5 million kilometers, the equivalent of circling the earth 40 times.

To fully meet customization and modification that pickup truck fans need, Ford provides optional OEM accessories for Ranger that are fully homologated to Chinese customers.

Iconic Ford Bronco off-road SUV is coming to China

Today at Auto Shanghai, Ford also announced that the legendary Ford Bronco will be sold in the Chinese market. With a legacy of over 50 years, Ford Bronco delivers thrilling off-road experiences with heritage-inspired style, rugged engineering and smart technology.

Built to conquer all terrains, Ford Bronco features advanced four-wheel-drive technologies and chassis architecture that bolster the SUV’s off-road capabilities. Since its North American debut in 2020, Ford Bronco has been enthusiastically sought after by fans around the world.

Ranging from RMB 229,800 to 309,800, Ford Edge L is the ultimate choice for family road trips

In addition, Ford announced the MSRP for Ford Edge L, which ranges from RMB 229,800 to 309,800.

Featuring a five-meter body size and wheelbase of nearly three meters, Ford Edge L innovatively adopts a 2+2+3 seat layout that offers spacious interior space. Powered by Ford's latest hybrid system, Ford Edge L is capable of achieving 0-100 km/h in 7.1 seconds. With fuel consumption of 6.3 liters per 100 km (under WLTC conditions) and driving range of 1,188 km, Ford Edge L eliminates mileage anxiety by combining fuel economy with fun-to-drive features.

The 2023 Shanghai International Auto Show will be held from April 18 to April 27. All media and general visitors are cordially invited to visit the Ford booth located in Hall 8.2 to explore outdoor adventurous experience with Ford Motor Company.

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Send them all the bad ones.

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