How many reservations has your dealer received?

bladsquatch

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If only there was such a thing as a volume bonus, my store would underprice the entire planet. I won't say how many we sold, but last year there wasn't a dealer that did more.
Seems like you'd have some insight on this and are a straight shooter. How are the reservation numbers going to come into play at the factory for building? Is the reservation number more for dealership prioritization? In my mind if the factory gets a build sheet for someone that has approved financing to buy the vehicle they're not going to be like.... oh Number 10,281? Nope, gotta wait til the other 10,000 people get around to submitting their build sheets and their salesmen do their jobs.





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Bronc-O

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I'm wondering if a dealer with hundreds of reservations will have customers waiting the longest? You may think you're behind 75 people but really more like 7500.
 

GetBucked

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As of a few days ago, My selected dealer here in Metro Detroit only had 48 for the big boy Broncos and 3 for the baby bronc. I am sure they have more than that now but Im not going to ask.
 

Jwdotson

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My guy said 38 and this was day two of reservations. They are a small dealer in North Georgia. Also said they were expecting 5 to 10 reservations.
 

Goodwater33

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Asked my sales guy at the local dealer how many reservations they received. He said 25. Really surprised for a small town dealer in our small state.

Have you asked your local dealer how many they received??
Just talked to my guy at Gateway Ford in Ponchatoula, LA -- small town about 30 miles north of New Orleans -- and he said that they have 50 reservations as of today.
 

RMG72

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What a dealer might see is additional programs that they do not have to pass on to customers, but it is not related to sales volume. There are some programs like that out there right now on F Series. Again, with regard to sales volume, if you knew how many we sold you'd understand why I keep saying this about there being no reward for total volume, it would bury your small dealers and not allow them to stay in business. Each dealer, regardless of volume, pays the same for each vehicle and is afforded the same rebates or financing offers that are attached to the zip code where the sale is reported. The location of the sale is based on where the customer registers the vehicle. For instance if there's an additional $250 rebate in one region over the other, I doesn't matter where the customer buys the unit, only where it's reported and registered. Trying to skate around these rules will result in the dealer being charged back for the rebate amount when the registration report is sent to the manufacturer.
Galpin Ford in LA claims to be the highest volume in the country most years... ????? You Galpin?
 

Bronco Dealer

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bluesun68

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This is sort of the most honest dealer survey ever. Dealers who treat people right have tons of reservations, and sleazy ones won't.
 

Beef78

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Most of these numbers are going to be exaggerated. They won’t you to know that someone else will buy your bronco if you don’t. I would assume the higher number they tell you, the higher they plan on marking up the bronco.
 

Rubisquatch

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I spoke to the sales manager at Washington Ford in Washington, Pa and he said they had 85 reservations.
 

Beans25

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Put a reservation on a Wildtrak with a local Lithia dealer on the first day. Received zero response from them just the the Ford notification. After getting nervous I added a Badlands reservation out of town (smaller town about 60 miles away) and received instant response from the SM and GM. So maybe small town dealers might have some advantage. I live Fresno/Clovis which has about 640K in population vs Tulare which has about 64K. The Tulare dealer has 35 reservations. I added their email below.

Here is their response------------
Thanks again for considering us for your new Bronco!

Just a few updates, as information is scarce:

-We have over 35 Reservations in our system, and could not be happier with the response.

-Each Reservation is dated and time stamped.

-We will contact you based on that date and time stamp when the time comes to actually Order.

-No Ford Dealer knows exactly how many Broncos they will get.

-We are not going to mark up Bronco over MSRP.

Once we have the actual ordering guides and our allocation (how many we get) from Ford, we will call you.

You will have to come in and sit down with our ordering specialist and spec out your Bronco exactly how you want at that time.

We will be able to show you the MSRP at that time, based on the specs you want, and move your Reservation to an actual Order.

Please keep in mind, Ford will probably have no rebates or cheap interest rates on Bronco out of the gate. We will do all we can to help with financing if needed.


If you have any questions, please let us know, we are happy to help! ----------


One thing that concerns me is the fact they don't know how many allocations they may get??? A reservation might end in nothing?? Disappointing that they don't think there will be rebates or special financing- great time for zero financing promo.
 

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