They already have it out there with the 392 Wrangler RubiconIt's good to see options. I wonder how they will counter the Bronco Raptor -
Yep. And that's where they get ya a bit. It gives you the look, and more clearance and capability.Nice option for the Jeep. Still doesn't give you lockers though unlike Squatch so not quite apples to apples
Wait a second . I thought this was my own personal rational thought process…. Dang it, Ford!Boom. You are at a BL. Ford had you upsell yourself. All they had to do was interject some psychology in there with finely-tuned limits where one stops and another picks up.
I disagree, however, I think we would have just gotten the Sport branded as the return of the Bronco. I am convinced the Sport was born under one of two circumstances:-Had it not been for Jeep popularity, the rebirth of the Bronco probably would never have happened.
Fair enough, and makes more sense. A lot of sense, actually.I disagree, however, I think we would have just gotten the Sport branded as the return of the Bronco. I am convinced the Sport was born under one of two circumstances:
1. The Sport was actually supposed to be the return of the Bronco but somebody higher up in Ford with some sense stepped in and said not on my watch. However, the design was far enough along and well received that they kept forward with it and began a new Bronco program. This is why the Bronco Sport debuted first.
2. Ford new that they had a GM mole in building so the Bronco Sport was the ultimate head-fake punk job. They designed the Sport, leaked bits and pieces, slow walked the design and allowed GM to beat them out of the gate with the return of the Blazer. Meanwhile a Bronco skunkworks project was working behind the scene the whole time pointing and laughing at GM who were unknowingly boxing themselves out of an emerging market.
How about competing on lowering the price of all these. Each company is more than willing to add features with a heavy markup. How about a pause on price increases?!?!? The price lock of MSRP for only those prior to 19 March is crap. Especially since there are a lot of people that had actual orders in for a MY21 that Ford could not build, even with switching to soft tops…..I don’t care about little features here and there to increase costs, I want competition to lower or at least hold prices for a little bit.Yep. So it begins. OR actually, so it continues.
This is the competition between brands that will benefit the customer in the end.
-Had it not been for Jeep popularity, the rebirth of the Bronco probably would never have happened.
-Had it not been for the Bronco, Jeep would have continued to do meager updates just enough to say something was changed/upgraded.
-Had it not been for the WT/ Rumored Raptor/ available Squatch then Jeep people probably would not have seen this come about, or possibly even the absence of the 392 in any real factory capacity in numbers people could/would be able to get.
I say bring it on. Bring it all on. From both sides. And all sides.
Toyota, you hear this? Get on back in here with a removable roof fun-haver.
Rebirth of the Scout? Sure, bring it.
Chevy make an actual (removable top) K5 that performs like their Colorado Bison? Hey, Chevy: The Market is there.
To be fair this was my mental struggle last fall when the official B&P dropped and we were able to fine tune, change our build, etc.Wait a second . I thought this was my own personal rational thought process…. Dang it, Ford!
I am not sure if it was the JL that killed the rear lockers on lower models but somewhere in the past few years Jeep decided that only those who bought Rubicons need a rear (and front) locker.There is no doubt that Bronco is making them way better....and the Willys will be wildly popular...but no lockers? What the heck?