ChrispyKC

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lol...maybe You should teach the class. Forum members are fortunate to have had you in the process these last many months.
I had the original idea at the Jeep store I was managing back in the late 2000's to have an obstacle course on the property. Now all of the new stores do it. It would also be a way for my guys selling the product to give customers a personalized approach to selling. Part of the test drive was putting the vehicle through a series of basic obstacles most drivers had never experienced. Nothing risky, but some tree roots, small rocks, a little light water fording up to the bottom of the bumper etc. Our owners were all for it, and then the recession just about killed us.
 

Southern Girl

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I think we're going to see quite a few more details coming very soon. There's also some details about how the vehicle can and will be purchased through dealers. I'll send you any info I have as it comes in, it just hasn't arrived yet.
Hope you're right! I tweeted Ford in January and asked them "where is my Bronco?" They replied "Please stay tuned. More details are coming very soon." I don't think their idea of "very soon" is the same as mine. :cwl:
 

Paint

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Transit was a complete game changer for us allowing businesses that couldn't use a Ford product to come back or try the blue oval for the first time. Bronco will be a lot like this when it comes to off road enthusiasts and that community finally having a different option and a spot at the blue oval. We wouldn't have a Jeep product in the family if this vehicle had already been offered. I don't think our Jeep is going anywhere, because it would break my daughter's heart, but there will be more than one vehicle like it within the household.

OH HAI DIS ME

I'm a middle aged white dude in rural OK, and I've never owned a Ford product (no particular reason why...Just never happened). Bronco has me interested, more than I've been in any vehicle in over a decade. And as long as it looks good and there's no major gotcha...I'm a day one high trim/offroad level buyer. Hell, I'm ready to buy my new truck TODAY, overdue even...But I'm waiting on the Bronco.
 

Motorpsychology

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With the Bronco Specialist sign up just hitting, that's the first real movement we've seen in the way of preparation for the arrival of the vehicle. There will be dedicated folks that understand the purpose and expectations Bronco buyers have for this vehicle. It will keep uneducated salespeople from looking like fools since they'll have a point person to assist with serious questions. Unfortunately, it won't stop the inevitable YouTube video of someone that calls as many dealers as it takes to find someone that doesn't know what they're doing and is afraid to ask.

I guess what I'm trying to say here is that there will be a group of people at each dealer that are dedicated to the product. I'm sure at most stores it will be an enthusiast of some sort if they have one. They're going to make sure these folks are properly trained to answer questions. There is also mention of possible off site training, which if it's handled like SVT used to be, would possibly mean we'll attend events like Jeep does where we actually put vehicles through their paces. I spent three days at Bondurant one year as part of my SVT training. Best training event I have have ever been a part of.
Just after the last Ice Age, I was selling new at a Pontiac/Olds/Cadillac/GMC store, and GM did a heck of a good job of sales training with both The Olds Cutlass and Cadillac Seville in 1988. the Oldsmobile division especially was taking the brand to a younger market with the whole "This Is Not Your Father's Oldsmobile" campaign. They had a well put together roving gymkhana rollout, showcasing the all-new Cutlass Supreme International Series. They brought a fleet of a half dozen or so of them with rally-spec DOT tires mounted and we got to flog them on a ~ 1/4 mi. pylon course laid out in a stadium parking lot. Most fun I ever had in the car biz. The Caddy presentation was also good that year. they brought the then-competitor cars, (Audi 5000, Lincoln MarkViii, Acura Legend, BMW 535i M-B 260e). Caddy was on a downhill slope; the stigma of the Cimarron still fresh and the ancient Fleetwood Brougham was turning off potential 40-something intenders to the brand, so the idea was to showcase the Seville STS with the new Northstar V8, which was truly an impressive car,

Hands on makes the best sales people. It would be great if Ford would take the Specialist candidates out to a nearby ORV park and let them experience 25% grades and high-center breakovers for a day. Know the product and what its capabilities are. But if all they will learn is how to quickly look up option package content and mirrors folded overall width, it won't make any difference.
 

ChrispyKC

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Just after the last Ice Age, I was selling new at a Pontiac/Olds/Cadillac/GMC store, and GM did a heck of a good job of sales training with both The Olds Cutlass and Cadillac Seville in 1988. the Oldsmobile division especially was taking the brand to a younger market with the whole "This Is Not Your Father's Oldsmobile" campaign. They had a well put together roving gymkhana rollout, showcasing the all-new Cutlass Supreme International Series. They brought a fleet of a half dozen or so of them with rally-spec DOT tires mounted and we got to flog them on a ~ 1/4 mi. pylon course laid out in a stadium parking lot. Most fun I ever had in the car biz. The Caddy presentation was also good that year. they brought the then-competitor cars, (Audi 5000, Lincoln MarkViii, Acura Legend, BMW 535i M-B 260e). Caddy was on a downhill slope; the stigma of the Cimarron still fresh and the ancient Fleetwood Brougham was turning off potential 40-something intenders to the brand, so the idea was to showcase the Seville STS with the new Northstar V8, which was truly an impressive car,

Hands on makes the best sales people. It would be great if Ford would take the Specialist candidates out to a nearby ORV park and let them experience 25% grades and high-center breakovers for a day. Know the product and what its capabilities are. But if all they will learn is how to quickly look up option package content and mirrors folded overall width, it won't make any difference.
I'm hoping they really spend the time and money to put together a real "ride and drive" event for us. They used to do this with every new roll out in the 90's and 2000's but it got to be extremely expensive and the liabilities were crazy. Some of the events we attended used to have drag races between different models, road courses, and really awesome obstacles. I haven't been to one of those events since the 2015 F-150 was launched. I can't figure out when it died. I totally expected something like this for 2020 Explorer, but it never happened. Now it seems that they do it for the media, but not for dealers.
 

SHO4CY

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Surprising there is not a green color offered or some other brighter colors in general. Lots of grey's though.
 

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If vehicle intentions are the same I wouldn’t be surprised to see the Bronco Raptors at the Raptor Roundup events.
(I think they were/are called roundups)
This wasn’t the Raptor owner event that still goes on it was a test drive event and lots of fun.
 

ChrispyKC

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Surprising there is not a green color offered or some other brighter colors in general. Lots of grey's though.
Keep in mind that these color swatches are FAR from accurate representations of the actual paint. Other than white, black, silver and red, the rest really aren't even close.
 

Randy92Fox

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Keep in mind that these color swatches are FAR from accurate representations of the actual paint. Other than white, black, silver and red, the rest really aren't even close.
Do you know if the Fighter Jet Gray will be pretty similar to Destroyer Gray on the Challenger/Charger?
 

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True KC. I also wonder if the colors shown are simply the standard paint and there will be extra cost paint colors that are not shown there?
 

BroncoJeremie

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True KC. I also wonder if the colors shown are simply the standard paint and there will be extra cost paint colors that are not shown there?
I know that deeper red is a cost extra paint... But this could be for the Maverick as there's 2 broncos listed on the website ones just bronco with the all the colors we are seeing and the other is bronco I, with just a single color as a option and to process of elimination we now that the Maverick due to the dealership meeting leak that it will most likely have a orangish color and we can see that in the list for the just bronco lable. Also by looking at the other vehicles I have notice that the cheaper options have Oxford white but the more expensive like the Mach E and fonefiddy have space white(or what ever it's called)
 

ChrispyKC

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I know that deeper red is a cost extra paint... But this could be for the Maverick as there's 2 broncos listed on the website ones just bronco with the all the colors we are seeing and the other is bronco I, with just a single color as a option and to process of elimination we now that the Maverick due to the dealership meeting leak that it will most likely have a orangish color and we can see that in the list for the just bronco lable. Also by looking at the other vehicles I have notice that the cheaper options have Oxford white but the more expensive like the Mach E and fonefiddy have space white(or what ever it's called)
Only time will tell. It's gonna be a long wait.
 

ChrispyKC

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Do you know if the Fighter Jet Gray will be pretty similar to Destroyer Gray on the Challenger/Charger?
Not sure, it's a new paint code so I don't know what it will be. I was hoping for something like Lead Foot, but even that paint has a slight metallic.
 








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