- Banned
- #16
No, you can't hedge with Bronco...you have to go all in on what sells the most, and Jeep has shown the formula for that with this type of vehicle. What you are discussing would compromise the goal: Off-Road open air capability. You want, or see Bronco in between Rubicon and Defender; Ford wanted it better than Rubicon in every off-road category by 15%...and they achieved almost all of it...Bronco is better out of the box than Rubicon overall, and to do what you are saying would have risked that to grab a few people, at the risk of losing the masses. No one wants "pretty close"...they want better. "Pretty close"...gets you the disasters you see everywhere with no real off road capability.See, I disagree with all the "should get a pickup instead" crowd.
I think Ford should offer a max tow package that maybe adds a rear sway bar, and changes the rear springs, maybe upgraded radiator/fan/trans cooler, and gives us a Class III versus II receiver, getting us to the range of an FJ Cruiser or 4Runner (4500 to 5000). (That's $745 on a Maverick, versus the $595 we pay for just the 7Pin and a Class II receiver.) Maybe don't offer it on Badlands.
There is no reason why the Bronco can't be both an offroad sport vehicle, and an offroad vehicle with some utility to get the rest of your gear to base camp.
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My view is the Bronco is somewhere between the Defender and the Rubicon, and people will buy it for that pretty close to extremely capable but more civil positioning. If it just could tow a 4500lb 20 foot trailer (loaded) or boat, it becomes even more adventure flexible.
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