Tried to convert my reservation , 10k mark up by Future Ford of Sacramento

[Therackmount]

Tried to convert my 2020 bronco reservation today , only to find Future Ford of Sacramento CA wants 10 k mark up. Dealer says he does not know any dealers not charging that. Does anyone know of any dealership not charging a mark up ? What good is a 2021 price guarantee to reservation holders or order holders when dealers are adding what ever they want . I will not be ordering my bronco if I can not get it without the mark up .If people do not order because of this , Ford will be forced to do something , if to many people order and pay the mark up , things will not change .

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[VGK_Fan]

Tried to convert my 2020 bronco reservation today , only to find Future Ford of Sacramento CA wants 10 k mark up. Dealer says he does not know any dealers not charging that. Does anyone know of any dealership not charging a mark up ? What good is a 2021 price guarantee to reservation holders or order holders when dealers are adding what ever they want . I will not be ordering my bronco if I can not get it without the mark up .If people do not order because of this , Ford will be forced to do something , if to many people order and pay the mark up , things will not change .

Check out Walnut Creek Ford. People have said good things about them in this forum

 

[Raptor911]

Ford will not do anything. And there a few dealers selling them at sticker or below.

 

[Stampede.Offroad]

You can transfer your reservation to another dealer. Sounds like a good time to shop around.

 

[Essmith94]

Tried to convert my 2020 bronco reservation today , only to find Future Ford of Sacramento CA wants 10 k mark up. Dealer says he does not know any dealers not charging that. Does anyone know of any dealership not charging a mark up ? What good is a 2021 price guarantee to reservation holders or order holders when dealers are adding what ever they want . I will not be ordering my bronco if I can not get it without the mark up .If people do not order because of this , Ford will be forced to do something , if to many people order and pay the mark up , things will not change .

The answers are just a mouse click and a few key strokes away.... it is known.

 

[malt_liqueur]

you can show him the latest T&C video that specifically says they are honoring MSRP for all reservations and orders

 

[Sighlense]

Sorry to hear this. There are a few lackeys here that will tell you this doesn't happen. This is all on Ford.

 

[Herbie]

You would not have fallen under price guarantee anyhow as you never ordered. It was an order by March, not a reservation.

 

[Valhalla_Overland]

Dealer says he does not know any dealers not charging that.

I mean he surely isn't going to tell you dealers in the area that'll give you a better price, but I'd be switching dealers REAL fast.

 

[Essmith94]

The answers are just a mouse click and a few key strokes away.... it is known.

That was a snarky response... sorry. Actually, dealers will continue to add ADM until people stop paying ADM. That is not happening anytime soon.

 

[TXNavy]

Make sure to let Mike Levine (@mrlevine) and Jim Farley (@jimfarley98) about this so they can see how messed up their system is. Please use #reservationsoverallocations to add to the current media campaign

 

[survivormanca]

Granger doesn’t play those games. @Zach@Granger

 

[TXNavy]

You would not have fallen under price guarantee anyhow as you never ordered. It was an order by March, not a reservation.

No true. As long as you had a reservation by March 19, 2021 you are price protected

 

[campbebc]

Granger doesn’t play those games. @Zach@Granger

Granger also likely has a 5 year waiting list now with these allocation changes

 

[BroncoScott]

Tried to convert my 2020 bronco reservation today , only to find Future Ford of Sacramento CA wants 10 k mark up. Dealer says he does not know any dealers not charging that. Does anyone know of any dealership not charging a mark up ? What good is a 2021 price guarantee to reservation holders or order holders when dealers are adding what ever they want . I will not be ordering my bronco if I can not get it without the mark up .If people do not order because of this , Ford will be forced to do something , if to many people order and pay the mark up , things will not change .

Ford is allowing dealer transfers on a case by case basis. This is the exact reason they are allowing transfers. Knowing what we know about the 2022 dealer allocations, it may be best to swap to a larger dealership like Granger or Town and Country.

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