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elmystico

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I apologize if this has been addressed already, but what is the end goal of this testing at this stage of development? Is it primarily a marketing method? If they note major deficiencies in these vehicle's abilities off road at this stage is there time to address that before production begins?
Marketing may not be the primary goal, but clearly it their visibility in the most recognizable of off-roading US heavens is intended to generate market attention and buy-in. In the period before we lock in our orders, Ford wants us to see these successful excursions and feel confident we're getting a true off-road warrior.
 

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They could've hit the Black Rock Desert on the way to Moab for some high speed desert running. After that Sand Mountain for some extra sand duties. All on the way to Moab from the Rubicon.
 

CanadianHorseMan

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Poison Spyder Trail at Moab.

Ford Bronco Video: The 3 test Broncos have moved on from Rubicon to Moab! 2021 Ford Bronco Poison Spider Trail Moab
very awesome. finally some wicked pics. I'd go in post in the jl wrangler forum but I feel like they'll ban me soon lol
 

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I apologize if this has been addressed already, but what is the end goal of this testing at this stage of development? Is it primarily a marketing method? If they note major deficiencies in these vehicle's abilities off road at this stage is there time to address that before production begins?
Software development and marketing.
 
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