Sponsored

Why the Baja 1000 is so important to retail Bronco

Razorback

Badlands
Well-Known Member
First Name
Bill
Joined
Jul 14, 2020
Threads
69
Messages
1,934
Reaction score
4,796
Location
Dallas
Vehicle(s)
Lincoln MKX
Your Bronco Model
Badlands
Clubs
 
The Bronco R that is back in action uses the same 2.7l and frame as our Broncos that will be in our garages. But that's not all...per The drive.com:

As well as participating in the race for glory, Ford also says it's using the time in Mexico to tune up the "Baja Mode" for its Terrain Management System. The brand says the mode will attempt to optimize throttle response using some manner of anti-lag, a strategy that was first deployed in the Ford GT's EcoBoost engine. The mode will also include a more aggressive shift mapping for maximum engine torque at the wheels at any given moment. That sounds to me like Baja mode will be the Bronco's "Sport" setting.
Sponsored

 

Megawatt

Well-Known Member
First Name
JO
Joined
Sep 4, 2020
Threads
12
Messages
675
Reaction score
1,814
Location
Where the asphalt melts in the Summer
Vehicle(s)
Lifted Rubicon usually off-road.
Your Bronco Model
Undecided
You young guys will not remember but the saying is...

Race on Sunday, sell on Monday.

Meaning you take what you learn on the track On race day Sunday and apply it to the customer vehicles.
 

Silver-Bolt

Wildtrak
Well-Known Member
First Name
Bill
Joined
Jul 15, 2020
Threads
30
Messages
3,015
Reaction score
4,956
Location
Portland, OR & Eureka, MT
Vehicle(s)
2018 Ford Raptor, 2020 Audi SQ5, 2023 Wildtrak
Your Bronco Model
Wildtrak
Clubs
 
The Bronco R that is back in action uses the same 2.7l and frame as our Broncos that will be in our garages. But that's not all...per The drive.com:

As well as participating in the race for glory, Ford also says it's using the time in Mexico to tune up the "Baja Mode" for its Terrain Management System. The brand says the mode will attempt to optimize throttle response using some manner of anti-lag, a strategy that was first deployed in the Ford GT's EcoBoost engine. The mode will also include a more aggressive shift mapping for maximum engine torque at the wheels at any given moment. That sounds to me like Baja mode will be the Bronco's "Sport" setting.
If the modes are anything like the Raptor, Baja mode and Sport mode are completely different.
 

Hey19

Badlands
Well-Known Member
First Name
JJ
Joined
Jul 28, 2020
Threads
4
Messages
1,209
Reaction score
3,371
Location
Bethlehem
Vehicle(s)
2021 Badlands 2dr 7spd, 1966 A code Mustang coupe
Your Bronco Model
Badlands
This is all very cool to me and the Bronco R is ?
 

Felix808

Badlands
Well-Known Member
Joined
Jul 19, 2020
Threads
35
Messages
3,330
Reaction score
6,569
Location
SRV CA
Vehicle(s)
After 746 days, a MY22 4-door Badlands Bronco :-)
Your Bronco Model
Badlands
Clubs
 
You young guys will not remember but the saying is...

Race on Sunday, sell on Monday.

Meaning you take what you learn on the track On race day Sunday and apply it to the customer vehicles.
Sounds like you forgot it too :p " Win on Sunday sell on Monday" ;)
 

Sponsored

Old Guy

Big Bend
Well-Known Member
First Name
Kevin
Joined
Nov 9, 2020
Threads
15
Messages
412
Reaction score
890
Location
Vancouver, WA
Vehicle(s)
Jeep JKU, Mustang
Your Bronco Model
Big Bend
I think its cool stuff. I think it will make zero difference on sales of this vehicle. I was at the Portland event today. The guys in line I was talking to, didn't even know the name of the color they bought, or remember exactly what they ordered. Baja race will mean nothing to anyone aside from a few. I think its cool, but it doesn't mean much to me either.
 
 


Top