- Thread starter
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Hey All!
I think it's safe to say most of us are disappointed in the news today. I'm sure there are many dealers who are actually pleased with the news, but I'm not one of them. I have been promising Xplan pricing to everybody for months and Ford's latest announcement made me feel foolish. Well too bad Mike Levine, we at Kearny Mesa Ford are still going to stand by our commitments despite your policy change.
Anybody who orders their Bronco from us and has a valid Xplan PIN at time of delivery will still be honored with their due discount.
How? We will use similarly priced Fords that do have Xplan to figure out what the discount should have been. It's rough and dirty and won't be exact, but it's much better than nothing. We as a dealership won't be reimbursed by Ford for these discounts anymore, but that's no longer the point of this.
**EDIT** Ford has an equation to calculate the Xplan price based on the invoice. We'll be using this to calculate the exact discount. **
If you are interested in taking me up on this, please email me before you make the switch. I should note, this will ONLY apply to your individual special order and will not be offered on any other dealer stock Broncos. Non-expired Xplan PIN in your name is still required.
Respectfully,
Eric Bunch
Internet Director
Kearny Mesa Ford
858-560-5544 ext 1013
[email protected]
I think it's safe to say most of us are disappointed in the news today. I'm sure there are many dealers who are actually pleased with the news, but I'm not one of them. I have been promising Xplan pricing to everybody for months and Ford's latest announcement made me feel foolish. Well too bad Mike Levine, we at Kearny Mesa Ford are still going to stand by our commitments despite your policy change.
Anybody who orders their Bronco from us and has a valid Xplan PIN at time of delivery will still be honored with their due discount.
How? We will use similarly priced Fords that do have Xplan to figure out what the discount should have been. It's rough and dirty and won't be exact, but it's much better than nothing. We as a dealership won't be reimbursed by Ford for these discounts anymore, but that's no longer the point of this.
**EDIT** Ford has an equation to calculate the Xplan price based on the invoice. We'll be using this to calculate the exact discount. **
If you are interested in taking me up on this, please email me before you make the switch. I should note, this will ONLY apply to your individual special order and will not be offered on any other dealer stock Broncos. Non-expired Xplan PIN in your name is still required.
Respectfully,
Eric Bunch
Internet Director
Kearny Mesa Ford
858-560-5544 ext 1013
[email protected]
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