Cars Wars is an in-depth study of the US automotive product pipeline, published by Bank of America and Merrill Lynch. This study just released covers the upcoming 2017-2020 period.
Of note to us is the appearance of the Ford Ranger and the Ford Bronco, both listed under Ford’s upcoming pipeline for the 2019 and 2020 calendar years, respectively! We don’t know if the banks that undertook the study had insider information, but the Bronco being referenced in such a professional and in-depth study from leading investment banks adds even more smoke to the Bronco fire.
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