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Hyundai Boulder Concept debuts as Bronco fighter (not April Fool's joke)

Altitude

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Don't sleep on Kia, Hyundai, Genesis. My wife loves her 2023 Kia Sportage, and unfortunately, the interior, and tech feels much higher quality than what I have in my Bronco.
 

Hummell

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Hyundai isn't the Hyundai of the 90's when we all got our first Excel. This company is doing really cool things. I actually owned an Ioniq 5 and that car was a BLAST to drive.

I like the way the Boulder looks. Curious about capability.
 

J-Lugster

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I don't hate it. It's going to be really interesting to see how much of that makes it into production and where the price point is going to land.
And of course, real-world capability, features, specs.
Good to see the Bronco revival light a fire under some other manufacturers for some competition again!
Yup they usually look like an emaciated shadow of the concept vehicle when they come to market.
 

Wolfgang VTS

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Hyundai isn't the Hyundai of the 90's when we all got our first Excel. This company is doing really cool things. I actually owned an Ioniq 5 and that car was a BLAST to drive.

I like the way the Boulder looks. Curious about capability.
True, they aren't the same boring company they used to be. But they are not without their share of challenges at the moment either...sadly.

3News Investigates: Akron child's death triggers Hyundai stop-sale, recall of 2026 Palisade SUV | wkyc.com
 

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Mean Green

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I see elements of the H3, FJ and Bronco in it… AI would pull from each of them when assisting in a new design.
 

Tukten

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Frankie945

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I think if it wasn’t a Hyundai people would have a different reaction. I would still take the new Scout with the harvester over this hands down.

Main thing I seen was this will just continue push other brands like Jeep and Bronco to innovate even harder to compete with each other. I think it’s great they’re coming out with more off-road vehicles for us to choose.
 

raptorusmaximus

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This might look like a bad A$$ off roader but without a removable top the open air crowd won't want it. As an electric vehicle serious off roaders won't touch it. It'll be a mall crawler for warm climates that'll compete with FJ's and land rovers.
 
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chubbs742

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I absolutely love my Hyundai Ioniq 5. If Hyundai can make a serious off-roader that's EV or EREV like the scout, I would seriously consider it.

My Rubicon 4xe was amazing. Never had any issues with it but I did not trust jeep to support it long-term so I moved on. Top off, doors off, rock crawling in silent electric was awesome. Even my EV hating brother gave it serious props getting us to our Elk hunting trailhead in silence.
 
 





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