msrp price

So last week I started a thread sharing a photo my cousin sent me. It was a just another Ford dealer charging ADM. anyways, that thread took off and the dealer started getting bad reviews on Yelp, Google, etc. My intention was to just to share an amusing photo of crazy ADM, not to flame...

Recently I was informed by my dealer that they were changing a policy to charge “market value” rather than MSRP. I specifically went with this dealer because they originally promised they wouldn’t up charge the bronco and would only charge MSRP. Of course they made this change and informed order...

Packages pricing (for SPORT model) for reference.