There’s probably a reason that the interior shots aren’t actually published yet, and that reason is likely that it’s not set in stone. Also could reflect only one of N options for interior color scheme.
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im going to tweet at Mike every day until he let's us know we can have multiple options at the interior
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Seems like Ford is hearing us loud and clear. It’s about it time the consumer has an upper hand on these dealers.
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I sure hope we can switch dealers, as promised. Below is the response from the GM at Jim Tidwell Ford in Kennesaw GA regarding FE pricing. Without the ability to switch dealers I'm at their mercy.
Thank you for reaching out. The new Bronco is an exciting vehicle.
To answer your question, we will be charging a $5000 market premium for the First Edition. There will be no market adjustments for any of the other trim levels. It is my understanding that the FE Bronco is excluded from plan purchases, similar to Raptor, GT350 etc.
I look forward to speaking with you again soon.
Thank you for reaching out. The new Bronco is an exciting vehicle.
To answer your question, we will be charging a $5000 market premium for the First Edition. There will be no market adjustments for any of the other trim levels. It is my understanding that the FE Bronco is excluded from plan purchases, similar to Raptor, GT350 etc.
I look forward to speaking with you again soon.
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Is that under the assumption you do not have a reservation? It’s open season for the dealers who reserved an FE for their on inventory.
No, many dealers are already stating that they will charge ADM on even pre-ordered Broncos.
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I have a reservation.
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Gotcha. Everyone’s fear on this forum. Call around , and check out the forum page about dealers at MSRP, Xplan, etc.
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4 door FE here too. I know there’s at least two of us in the Tampa area and hoping the dealer plays nice but unsure right now with their stance on the FE and markups.. they’re wishy washy..
Hoping for Cyber Orange and very excited to see options roll in
Hoping for Cyber Orange and very excited to see options roll in
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Some solid input I heard from some of those iffy dealers. We don’t know what we’ll charge but we’ll probably follow the market.
Take that with a grain of salt but I think it’ll be in our favor for those who pre-ordered compared to those who did not.
Take that with a grain of salt but I think it’ll be in our favor for those who pre-ordered compared to those who did not.
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I'm not sure I would call groups of customers requesting a fair market value collusion as much as I would call it collective bargaining. If Ford gives us the ability to switch dealers, as promised, that will help immensely. At that point, it's simply free-market competition for our business.
kinda.. you can let them know you’re in a forum with X amount of other people who have reservations with them.. and with the ability to change dealers, loosing one to a better dealer probably
Means loosing X amount because who would willingly pay more just because when they have an option to go to a dealer who won’t play games?? A solid MSRP dale benefits the dealer more than playing games when multiple sales are affected by a greedy decision.. consumer pressure amounts to a lot.. hence why ford is trying to allow us to change dealers (consumer pressure)
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I’m sure there are several factors at play here. The First Editions are supposed to be just that, the first ones off the line and into the market. That likely means:
-Limit the number of colors so they can get the run done faster
-Get the colors out that Ford believes show off the Bronco best so when they’re on the road they act as advertising. (There’s a reason orange and cactus were featured in the reveal)
-Interior coordination - There will likely be one interior color (I don’t believe it’ll be blue) so make sure only colors that match it are available. (Again, these FE trucks are essentially marketing tools. They have to look their best)
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