Addressing Bronco Nation Friction

[croyco]

After discussing with Doug, I've decided to share what I experienced and observed at the Bronco Super Celebration - West Event.

The goal here is to bring awareness to some friction in case any of you choose to attend public events relating to the new Bronco and are looking to share new information that you gather with the Bronco6G community.

Bronco Nation is a for-profit "independent" marketing firm that utilizes an image of being a group of enthusiasts to try and grow their business. You can check out their site for more information. I'm not commenting on whether or not aspects of what they are offering are beneficial. You can decide that for yourself.

They depend on being the first to release information and exclusive content in order to draw in more paid memberships. When other sites such as Bronco6G "leak" information, it impacts them.

On the first day of the public event, as many of you know, I captured a lot of pictures and asked some detailed questions. Doug and I uploaded this new information in near real time to the forum, for all of you to get new looks at the Bronco.

On the 2nd day, I made an effort to visit the Bronco Nation team to learn more about them (I had not researched them much before this). They already knew who I was and provided very cryptic answers to my genuine interest. It was a pretty awkward exchange... I got weird looks from many of them throughout the rest of the event as I continued to ask the Ford team more questions and take more photos.

On the final day, for the scheduled Q&A, I set up to record the session for accuracy. It turned out no new information was provided, but regardless, Bronco Nation sent an employee to stand directly in front of me. I know this, because as I adjusted and moved, the employee took note and continued trying to obscure my camera... I found this to be very petty and unprofessional.

My takeaway for all of you: If you are attending any events in the future, just be aware that Bronco Nation clearly sees Bronco6G as a threat to their business model and they don't necessarily act professionally or respectfully towards you, if they know you are posting unique content to Bronco6G.

I looked at them a while back and quickly dawned on me that they are all about money. No content just selling junk.

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[JaxGtc]

I washed my hands of them after their amateur hour reveal night fiasco. Their merchandise is lame, and their membership fee is too high. It doesn't matter who runs it or who funds it, there is really no value from my point of view. Ford would be wise to use the "crowd", it is free, faster, and much more effective.

 

[JonD]

Not that I would ever have the opportunity but if I did I would act as professionally as you have through the process

 

[irv0735]

I appreciate all of the support and feedback that everyone has shared on this topic. In an effort to keep things civil, I'd suggest that @Administrator or @JAGSarge considers locking/closing the thread so it remains informative.
Let's stay on the high road as we eagerly await delivery of our new rides!

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