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Invoice Price

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Does anyone know the new invoice price for the Bronco Sport Badlands because Ford raised the MSRP on all the Bronco Sport's?
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lakesinai

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Does anyone know the new invoice price for the Bronco Sport Badlands because Ford raised the MSRP on all the Bronco Sport's?
Go to the Ford Configurator and spec out your car, and you'll find out the exact price.
 

ZackDanger

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Go to the Ford Configurator and spec out your car, and you'll find out the exact price.
Build & Price will only display MSRP, not Invoice... (but I bet whatever % MSRP increased is similar to whatever an increase in Invoice is)
 

lakesinai

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Build & Price will only display MSRP, not Invoice... (but I bet whatever % MSRP increased is similar to whatever an increase in Invoice is)
Zach, how much will they differ, and why?
 

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ZackDanger

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Zach, how much will they differ, and why?
Depends on the trim...

There's a lot of history and psychology behind Invoice vs. MSRP pricing... but basically all you need to know is:

MSRP: Is what Ford suggests the vehicle is "worth."
Invoice: Is officially the dealer price for the vehicle, but is likely still more than what they ultimately pay for it after incentives, rebates, or other programs.

Here's an entire thread with the big Bronco MY21 Invoice/MSRP pricing matrix:

https://www.bronco6g.com/forum/threads/2021-bronco-price-list-–-msrp-dealer-invoice-pricing.2200/
 
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