Like I said Mike isn’t the bad guy just the middle man. He gets excited to share the information with you and I bet that he hated having to say it wasn’t available. Now Jim Farley... that guy can suck a fart.
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2021 Bronco NOT Eligible For X-Plan (Official Document Confirmation) [Update: Confirmed by Ford]
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While I am annoyed by lack of x plan, I'm more annoyed by the excuse Ford went with. It's not a limited run. Just say "first year new model" or something. Land Rover has partner pricing too but they do not allow it to be applied to the new defender because its the vehicles first year (they also have 51 defenders sitting on lots so maybe they should rethink that idea but i digress)
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Has any manufacturer EVER done anything to combat ADM?
I didn't think so.
This whole process has been full of us ASSUMING we know things, and Ford setting the record straight. This is just one example.
Notice I said WE.
I'm not immune to it either.
its because we dont know what the official pricing structure will be. Ford has been slowly changing this, hence the Mach-e is priced the way it is. The margin has been slimming with Ford. We arent commiting until we can see true numbers from ford, instead of making statements and changing later.... like you know... x plan. again, try and dog me on it, but we have a zero tolerance policy on adm so.
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I wasn't assuming X-Plan. I asked. I was told yes. And it changed. They can change that policy. Or the policy was never that in the first place. It still doesn't make it good communication.
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I didn't read all 74 pages...I'm disappointed that X-plan won't be offered, but that's not a deal breaker. I agree with those who have posted that communication is the problem.
Why do you care? MCA sure doesn't. They didn't lose anything or get hurt by this in any way whatsoever. They did get thousands in new membership money that they never would have had before. All of that will be used for the benefit of active members. I can't join because I don't currently own a Mustang? Why? I've owned them in the past, I still enjoy them. The club is for enthusiasts. It's not the Mustang Owners Club of Amercia.
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Have they communicated anything effectively through this process?
Simply par for the course.
Anybody surprised by this hasn't been paying attention.
I dont care, neither do 90% of dealers. were fine with x plan if Ford we to offer x plan. most dealers doubted there would be x plan, but then us saying that is us just trying to "screw over the buyers"
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but MSRP isn't a specific number that you're held too either, just like $1000 under MSRP isn't a specific number. It's a general statement made by a dealer that no matter what the pricing structure Ford releases, the dealer will honor these types of deals at minimum. I really don't understand how this is so hard. You aren't stating a specific number for example: "We'll sell the Badlands model at $48000" isn't what people are expecting. Whereas something like this is what people want to hear, "We'll sell the Bronco, no matter the model at MSRP" or "We'll sell the Black Diamond at $500 under MSRP".
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Nope, just an engineer who has a saying, it's not what you say, it's what the data says.
I don’t understand your point? Are you on the teat or something? Why are you so quick to defend a multi billion dollar company against middle class Americans? Over a few hundred dollars? Are you one of the ones that think that people, who decide to spend a little extra but have to be conscious of their spending hope for a little discount, aren’t worthy to buy the thing? I’ve been there and I didn’t lose my sense of empathy moving up.
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Ford obviously wanted a Tesla style rollout for the Bronco. But they didn't do the back end work to make that happen. They needed the B&P ready so people could build their vehicles. They shouldn't have said the price is the price. No discounts. No ADM. Just like Tesla, what you reserve is what you will get at that price. I understand that Ford has dealers and Tesla doesn't but it seems they should have pushed this all back.
However, unveiling the Sport without revealing the big boi would have pissed people off too.
Lack of information is still poor communication.
theres the data for you lol. i get the hard numbers data. we also have a saying, documentation beats conversation. yeah, with x plan theres always a kick to the dealer, that amount varying per vehicle. i just pulled an example for you.
Nope, just an engineer who has a saying, it's not what you say, it's what the data says.
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