Official 2021 Bronco INVOICE Price / MSRP Price List [Jan 19]

[Used2jeep]

Aw, shucks. Now I luv you. MUST FIGHT YOU!!!

In Mortal Kombat voice "Finish him".

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[UncleBuck]

I'm a little slow, so just double checking my build.
4 Door Base $33,485
Sasquatch. $4,695
2.7L Engine. $1,781
Aux Switches $183
Floor Liners $150
Destination. $1,495

Final Cost $41,789

I'm at Stephen's Auto Center, so this should be my invoice price exactly - $1000 correct? Just making sure I'm not missing something. Plus tax and title as well obviously.

You’re missing auto transmission.

 

[North7]

These numbers are a joke. There is no way these dealers are only making like $500 selling at $55K Badlands. That, or the holdback is significant.

Car manufacturers moved much of the profit into hold backs and bonuses.

This way the public thinks they are getting a great deal if they can negotiate to invoice.

But look at Jeep, you can find them at 5% plus under invoice, yes they are still making enough profit to keep the lights on.

 

[Rhino67]

You’re missing auto transmission.

Auto is included in the base price as far as I know. There is no place to add it.

 

[618TRVLWILD]

My dealer isn't going to honor it unless Ford offers it, so rephrasing my question, if it shows like in your order does that mean Ford offers it or this means if they offered it this would be the price?

I believe if they offered it would be the price!

 

[Tdifonzo]

Why does this say "AVAILABLE ON ALL MODELS UNLESS OTHERWISE NOTED" and have me thinking the 17" wheels and 33" tires will be available for the OBX?

 

[ZackDanger]

I'm dumb, what is an Base 2 Door Advanced 4x4 compare to a Base 2 Door?

Is it referring to the 4A transfer case?

 

[Imissmy1996bronco]

Is it referring to the 4A transfer case?

Yes, and as far as I can tell the 10A also (you can only get the advanced transfer case on base with sasquatch, requiring the auto for MY21), plus the price difference is equal to $795+$1545 on the MSRP, which is both the auto and the advanced transfer case

 

[North7]

Why does this say "AVAILABLE ON ALL MODELS UNLESS OTHERWISE NOTED" and have me thinking the 17" wheels and 33" tires will be available for the OBX?

The order guide prevails, no such luck.

 

[North7]

My dealer isn't going to honor it unless Ford offers it, so rephrasing my question, if it shows like in your order does that mean Ford offers it or this means if they offered it this would be the price?

No X-Plan for MY21, however, a few dealers will still give you a price that matches X-Plan, but very few.

2021 Bronco NOT Eligible For X-Plan (Official Document Confirmation) [Update: Confirmed by Ford]

 

[B Wants A Bronco]

I'm wondering, the "other options" section says "available on all models...".

When I priced out my build with this list, the retail came in almost $2000 below the B&P build. I'm getting a manual Badlands so that B&P update didn't change anything for me.

Than I notice how the options lists a lot of things that are standard on BL, so I added those into the retail price and got something very close to the B&P price.

So maybe for this list, you have to include everything that is otherwise 'standard' on your build for your trim, including the MIC top?

EDIT

Never mind I don't think that's correct either. I added up ALL the items listed that come on a Badlands and got over $1000 over the B&P. Now I'm just confused but I really hope the totals I get from this list are correct! Hope I didn't scare anybody.

 

[P52Ranch]

So SAS costs less on an OB than an BD? Am I missing something? Are we in crazy town?

I'm thinking it is because with the SAS package on the OBX you get rid of the painted fender flares and add the the SAS grey plastic fender flares. It appears that the painted fenders flares are worth $295.

Both the BD and OBX come with the part time transfer case standard so both must be upgraded. When you upgrade the OBX to the Auto transfer case that also adds in the locking rear axle and that equates to the axle delivered standard on the BD.

 

[UncleBuck]

Auto is included in the base price as far as I know. There is no place to add it.

My bad. I thought it came with MT.

 

[Rhino67]

My bad. I thought it came with MT.

No worries at all. Don't scare me like that lol.

 

[2021BD]

Looks like A/Z is about a 6.5% discount off MSRP.

https://www.bronco6g.com/forum/thre...rim-model-a-z-d-and-x-plans.11485/post-416538

Yeah this looks about right. I could be wrong about this, but I think that A-Plan is .3 below invoice. My build's invoice came to 96.38% (of MSRP) minus .3% = 93.38%, or 6.6% off MSRP.

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