- First Name
- Figmo
- Joined
- Jul 17, 2022
- Threads
- 34
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- 660
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- 1,499
- Location
- Frenchtown, MT USA
- Vehicle(s)
- Suzuki Samurai, Bronco 2Dr WT
- Your Bronco Model
- Wildtrak
- Thread starter
- #1
Anybody have any guesses as to the percentage of customers who have their production dates bumped? How about those who've been bumped multiple times (I'm on bump #5)?
I ask because, from reading these forums, it seems to be pretty much expected. But I recognize that people who are NOT bumped would not be posting here so maybe I'm just seeing a small fraction of overall customers.
If bumping is the norm - Ford is really screwing the pooch from a marketing angle with these damn emails. Telling customers "we'll build on this date. Wait, no...this date. No..no...now this date. Just kidding....it's actually THIS date" - only serves to put a bad taste in customer's mouths.
If they know build dates are such a fragile thing - then better to say nothing and not put false hopes out there.
In the end - I'll get it when I get it. And I had no hard feelings toward Ford for the long wait that I was fully prepared to take when I signed up. Until recently. This non-stop taunting with a moving target build date is really getting on my nerves.
They'd be better off to just STFU until the dealer calls you up and asks, "when you wanna come pick it up" Nobody get's pissed off that way (well...fewer people, anyway)
e.g. "You knew it was going to be a long wait. You got a long wait. So what's your problem?"
I ask because, from reading these forums, it seems to be pretty much expected. But I recognize that people who are NOT bumped would not be posting here so maybe I'm just seeing a small fraction of overall customers.
If bumping is the norm - Ford is really screwing the pooch from a marketing angle with these damn emails. Telling customers "we'll build on this date. Wait, no...this date. No..no...now this date. Just kidding....it's actually THIS date" - only serves to put a bad taste in customer's mouths.
If they know build dates are such a fragile thing - then better to say nothing and not put false hopes out there.
In the end - I'll get it when I get it. And I had no hard feelings toward Ford for the long wait that I was fully prepared to take when I signed up. Until recently. This non-stop taunting with a moving target build date is really getting on my nerves.
They'd be better off to just STFU until the dealer calls you up and asks, "when you wanna come pick it up" Nobody get's pissed off that way (well...fewer people, anyway)
e.g. "You knew it was going to be a long wait. You got a long wait. So what's your problem?"
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