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Beach_Bum

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Recently participated in a market survey that previewed options for the refresh of the 6G Bronco. It was a "third-party" who administered it based in Lavonia, MI (same location as MAP). There were quite a few revelations. I did take screenshots that I'm sharing here. There was no implied NDA.

[IMAGE REMOVED BY REQUEST]

Quick Summary for those who don't want to pour over the details:
  • No implied 2-door Option (survey is based on 4-door body)
  • No 2.7L
  • 2.3L Turbo i4
  • Hybrid 3.0L V6
  • Hybrid 5.0L V8
  • 5000 lb Towing option
  • Lots of other options/configurations in the details...
Listed Powertrain Options:

(note: the survey did devolve into 12 pages of powertrain options of the 4 listed above where the HP/Torque/MPG were "tuned" to gauge a buyer's interest in upgrading vs. cost. I did not take screenshots of those configurations as the output numbers varied for each upgrade scenario.)

A few takeaways from the Options:
  • Wrapped Instrument Panel Topper is what was referred to as the HLIP at launch and only came available for MY'24 Badlands with the soft-touch stitched dash pad.
  • Off Road Protection Package is what the current Black Diamond package is.
  • The Modular Front Bumper with Integrated Winch is NOT what we associate with the current modular HD bumper and winch mount. The picture icon displayed an integrated winch (think of the Hammerbuilt Hidden Winch) on a capable bumper. No idea if the current modular HD bumper will be an option.
  • The Modular Rear Bumper depicted the DV8 rear bumper in 3 different images.
  • The 360 Camera system may be incorporating an "Adventure Camera" functionality.
  • 4 passenger seating replaces the rear bench seat with an extended center console.
Let the speculation begin...
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indio22

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Hybrid part doesn't sound exciting
Agreed I don't want added hybrid complexity and cost in my 4x4. And sure hope the 2-door is not dropped.
 

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Beach_Bum

Beach_Bum

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Agreed I don't want added hybrid complexity and cost in my 4x4. And sure hope the 2-door is not dropped.
For the premise of the market research, the basis was on the 4-dr. But I also took the implied omission of the 2-dr as it not being an option. Maybe it will be retained for special editions like the Cliffhanger? They were deliberate in omitting the 2.7L while also emphasizing the redundant 2.3L manual/auto option.
 

dpAtlanta

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For the premise of the market research, the basis was on the 4-dr. But I also took the implied omission of the 2-dr as it not being an option.
Thanks for posting this @Beach_Bum

I hope they will still offer the two-door in several models... just my preference, as I will not purchase a 4-door Bronco, but that's just me.
I am excited to see a V8 being potentially offered... not crazy about a hybrid, but I think that is inevitable.
We are empty nesters, so a 4-door is not needed... this thing is only a toy. I can fully understand why folks would need a 4-door with a family to haul around.
 
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Beach_Bum

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Meh. If those are the powertrain options, I’ll gladly stick with my 2022 for a lot longer
Also, if in fact the 2-dr and 2.7L go the way of the dodo bird, then those HLEs and Stroppes will look like viable options in retrospect.
 

dpAtlanta

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So, both my 2.7L 2-door Badlands SAS and my '19 Shelby GT350 with a Flat-Plane crank are BOTH be going the way of the dodo bird.
I don't plan on slowing down with putting the miles on the odometer of either vehicle... I'm not saving them for the next owner!
 

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Harry The Heritage

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If they are removing a lot of things. Would they still keep the HE trim? Or get rid of it since the 60th year bronco was based on OBX instead? If so then I’m keeping my HE with 2.7 seems more reasonable than ever upgrading.

Kind of interested in the hybrid v6 but not the v8 being hybrid. Keeps the competition up right with 4xe and 392.
 
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dpAtlanta

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Someone on the Mustang6g forum once posted the that not driving your Shelby and saving it for the next guy is like having a hot girlfriend and not (you know) so that the next guy gets a hot girl with an unused (you know).
The same is true with our soon to be dodo 2.7L 2-door Broncos.
Drive ‘em and enjoy them my friends!

WWCSD?
WWBSD?

What would Carrol Shelby do?
What would Bill Stroppe do?
 
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Beach_Bum

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If they are removing a lot of things. Would they still keep the HE trim? Or get rid of it since the 60th year bronco was based on OBX instead?

Kind of interested in the hybrid v6 but not the v8 being hybrid. Keeps the competition up right with 4xe and 392.
There was no insight on specific trims. But perhaps we can deduce that the square fenders/flares will become standard seeing as the snorkel is promoted as a stand-alone option. It was mated to the squared fender stamping.
 

Brian_B

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Next it will cost you $4.99/mile to enable "4WD" and $0.10 each time you actuate a locker.

I hate this subscription crap, but I'm glad it's being limited to the rediculous tech stuff that I wouldn't ever consider anyway
 

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Ford Bronco 6G Bronco Refresh Preview - Hybrid, Specs, Updates, Options (from market survey) 1757553310390-au
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