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Badlands the highest trim, what?

Fatdaddy

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Wildtrak is just a OBX that is all maxed out, nothing more. Except you don't have to have camo as your interior on OBX, lol. Badlands should have always been at the top.
But with the OBX you get that nice bronze/silver/grabber blue dash and trims with the black/brown/navy seats lololol. ?
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lobbs611

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We'll see here in about 20 minutes or so but a Badlands with the handful of upgrades the Wildtrak has standard will come out a bit higher. My guess $2-3k to account for the heavier duty off road prowess.
 

Jr87mustang

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But with the OBX you get that nice bronze/silver/grabber blue dash and trims with the black/brown/navy seats lololol. ?
Then pick the blue and grey if you don't like the Roast.
 

Adumb

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Again for emphasis.


The people speaking were the designers, not regular on-camera talent, and were clearly speaking mostly off the cuff from memory or possibly notes (definitely not a script).

I would not over think this one-time statement coming from someone who‘s job is *not* marketing or communication.
But they've had how long to get this right, and to put together an illustration of it, and they chose to have "not regular on camera talent... speaking off the cuff" about something that is but shouldn't be overly complicated.
 

ZackDanger

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But they've had how long to get this right, and to put together an illustration of it, and they chose to have "not regular on camera talent... speaking off the cuff" about something that is but shouldn't be overly complicated.
I totally agree that Ford should get a refund from BN. Whatever they are paying them is too much.
 

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BroncoT

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Wildtrak is kitted out, badlands has more features tho, like the sway bar disconnect, wildtrak is just more expensive which is why people think it is the highest trim
Badlands might be my choice, but by the time I build it up to many of the things standard on Wildtrack, it’s more expensive. With the MIC discount, think I can likely get Wildtrack in leather for the same price as BL in vinyl. Big difference is rubber flooring / bash plates and sway bar versus Sasquatch baked in for the WT.

Gonna be a close call for me
 

Natai

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Badlands and Wildtrak have always been positioned as both being the top tier of trims.
It's also been clear that the Badlands is the more capable of the two in terms of going off-road, since it's the only one with SBD and a lot of the other off-road features are standard. Wildtrak only achieves a degree of parity because it has the Sasquatch package included.

Still not sure why so many people assumed that Wildtrak was the higher trim. Price? Sasquatch included? When you start looking at features, it's definitely Badlands.
 

BroncoT

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Badlands and Wildtrak have always been positioned as both being the top tier of trims.
It's also been clear that the Badlands is the more capable of the two in terms of going off-road, since it's the only one with SBD and a lot of the other off-road features are standard. Wildtrak only achieves a degree of parity because it has the Sasquatch package included.

Still not sure why so many people assumed that Wildtrak was the higher trim. Price? Sasquatch included? When you start looking at features, it's definitely Badlands.
Two reasons:

1. WT base price is higher due to SAS and 2.7L being standard.
2. It was shown to the right of BL on the Ford website. Silly, but the models ascend in that direction.

It doesn’t matter though, they’re both grea options.
 

da_jokker

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There are going to be folks that fight this tooth and nail but NO, no way Badlands is the Highest Trim.

Don't confuse this with off-road capability. People think that a washout interior and a SBD makes it the top trim and it doesn't.

If you look at all the "other features" you will clearly see that the Badlands focus is on off-road and not "Trim Level". Standard, it is missing so much basic stuff. Now once you start adding options, sure you can build it up to a WT level, but options is not what ranks a Trim.

Not bashing Badlands... but a manual, 4cyl, with manual Climate controls, no vanity mirrors, etc.. is no way the "Highest Trim".
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