- Joined
- Feb 21, 2020
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- SUV
- Your Bronco Model
- Undecided
It's not always about the lowest unit cost across the board, you have to have differentiation across the trims, the cost and profit will take care of itself, otherwise why not just have one model, the "Bronco", no trims, no BD, BL, WT, etc. It's not like software where you can flip a bit and add or subtract a feature (attachments added for your review).Ok. But don’t underestimate the price reduction for buying many of the same axles at one price. Can reduce your unit cost to the price of the least expensive one and you only have one part number and one set of service parts to deal with. I do this everyday at work.
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