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Not a terrible dealer mark up

604Bronco

Badlands
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I could live with a $5k dealer mark-up, especially on a vehicle so new/hard to find. Heck, look at the value of used vehicles right now and what they’re selling for! No different.
 

PrepVet

Big Bend
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Any mark up is terrible.


My dealer here in WI tried to charge me a $7500 then $5000 mark up when I did the conversion from order to conversion. I have signed paperwork at MSRP but with all the BS that happened after I am certain they sold my original position to someone else. 🤷
 
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Stache12

Stache12

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Any mark up is terrible.


My dealer here in WI tried to charge me a $7500 then $5000 mark up when I did the conversion from order to conversion. I have signed paperwork at MSRP but with all the BS that happened after I am certain they sold my original position to someone else. 🤷
True, any mark up is BS, but when you see some posts here with $15k+ mark up...
 

Kmonty

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I saw one with a 25k “market value” mark up. It was even on the window sticker. I talked to another dealer who said they are doing theirs auction style so who ever wants their mannequin will have to pay the most.
 

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NotApplicable

First Edition
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Kias are selling for more than $3k markup in most places. The vehicle shortage is real.
 

MayhemMike

Badlands
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A new owner in Maryland Has their FE listed for $129,000.
 

Drinxxs04

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Found this near me in Wisconsin. Only like a $3k mark up. Haven't seen one for sale this cheap.
https://www.allworldford.net/new-inventory/index.htm?search=&model=Bronco&gvBodyStyle=SUV
That’s the demo that was at Countryside Ford, the one I test drove. They dealer traded the demo for 4 explorers. No need to have a demo when there is only 4 reservations at a small town dealership with Madison right there.

Sales manager told us we came at a good time as it was getting shipped up to Appleton.
 

xusarmy

Outer Banks
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Just stop with all this talk about….I could deal with a certain amount of markup….just stop giving dealers ideas
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