Bronco July 2023 Sales & Production: 12,755 Sold / 8,507 Produced

[Administrator]

Bronco July 2023 Sales & Production Figures

• Bronco July Sales: 12,755 Sales (YTD): 71,335 vehicles.
  • July sales represent a 50.8% increase from June.
• Bronco July Production: 8,507 vehicles. Production (YTD): 83,656 vehicles.
  • July production represents a 37.1% decrease from June.

See June 2023 results

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[abz]

Are they deliberately keeping produciton low so as supply to drive price/ADMs up? or FoCoMo just can't figure out its supply chain

 

[JediMcMuffin]

Are they deliberately keeping produciton low so as supply to drive price/ADMs up? or FoCoMo just can't figure out its supply chain

yeah i think they're gaming the supply chain. thats why we still can't order MIC tops as a reasonably priced kit after the fact

 

[danf]

IIUC, The plant gets shut down for one or two weeks in July.

 

[mpeugeot]

Actually, this looks pretty decent for the Bronco line, as they did surge during the spring and they are likely closing out 2023 now (as best they can). I would expect the 2024 model to get moving pretty quickly and without a ton of drama based on the numbers.

Prices are going up regardless of production numbers.

 

[Callelk]

Unfortunately, no one is gaming anyone. Supply chain issues plague my industry (heavy truck mfg/2nd stage builder) and to add to that, my company has more product on order today than we built between 2016-2019.


Additionally, the exact same spec I sold for $585K Jan 2023, will sell for $965K in Aug 24 when it comes offline. If not more.

 

[BlakeD69]

Here are total production and USA Sales numbers to date that shows how July is a slower month due to shutdowns. Year to date production for 2022 is 76,058 and 2023 is 83,656
*Updated thanks to some comments from @PNWChris
All comments welcome

 

[PNWChris]

Here are total production and USA Sales numbers to date that shows how July is a slower month due to shutdowns. Year to date production for 2022 is 76,058 and 2023 is 83,656

View attachment 548638

I think your 2021 columns are flipped?

 

[BlakeD69]

I think your 2021 columns are flipped?

Reposting soon. I had 2021 produciton missing several months. thanks for catching this.

 

[mpeugeot]

Here are total production and USA Sales numbers to date that shows how July is a slower month due to shutdowns. Year to date production for 2022 is 76,058 and 2023 is 83,656
*Updated thanks to some comments from @PNWChris
All comments welcome

That's almost 5,000 Broncos per state... No wonder they are not all that common. IF, and it's a big IF, 2 door Broncos were 10-20% of the total, that would be only 500-1000 2 door Broncos per state.

 

[21BL2DR]

I ordered two Broncos last week. A black diamond sasquatch and a badlands sasquatch. Build day already of 8/28. I think Ford is getting it “figured out”.

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