I am by no means an expert on this, but I'll try to summarise based on my understanding and the excellent information provided on the Ultimate Price Protection Flowchart thread (https://www.bronco6g.com/forum/threads/ultimate-2023my-price-protection-flowchart.58270/). I'll go through the same thing you are going through tomorrow when I pick my Bronco up.My dealer called today and my 2dr Badlands is in and ready for pick up. Will be getting her on Thursday when I get back home. I did get some clarification about price protection and the private offer. No good news on either.
the price protection does not cover the price increase that occurred in June/July of this year. It is not posted anywhere on this forum and others mentioned it sort of falls in the cracks no one could answer. Confirmed today that it is not covered.
I have a private offer from an old 2020 reservation that was never ordered. Others who ordered in May of this year with no prior reservation have mentioned getting a private offer and no one knew why. My dealer today said there was a glitch and private offers were sent on many recent 2023 orders when they should not have been. Dealers did not get paid on these offers if applied and there is a new clause added to these offers as of Aug to clarify that private offers canāt be used for any order placed after 21 Nov 22. Pics of the file he sent me are attached.
bottom line the price I will pay on Thursday is a little more than I was expecting. But it is still MSRP for the vehicle I want and ordered so I will be picking it up. Hope this gives some clarity to others and helps them prepare.
The information and document your dealership gave you refer to the original price protection (or "private transition offer") for reservation holders under program #38644. Reservation holders were required to convert their reservations on or before Nov 22, 2022 (I may have the wrong date, but I'm reasonably sure it was in November), or they would lose their 2021/2022 price protection. If you qualified for this program, you would receive something from Ford. This price protection is different from Retail Price Protection.
Retail price protection should be automatic for orders placed in 2023 for 23MY. It intends to protect customers from price increases that may happen after they have a confirmed order with Ford. You should be able to take advantage of the retail price protection program. The thread I mentioned above can help you determine how much you should be eligible for.
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