Broncos in Stock - Some Marked Down $5,500

[RoLyMa27]

My hometown dealership has around 10 in stock and some are marked down. How do these prices compare to what ya'll are seeing? EDIT: I have zero ties to this dealership. I ordered my Badlands through them. Great group of people to deal with. Friendly small town dealership.

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[BlueBronco]

Looks like they are trying to clear out their MY23's.

 

[voxel]

$5K off was so 2 months ago lol

I am now seeing $8K discounts on non Raptors 23s and $11K discounts on 23s Raptors. 24s only get $2K discounts. A heavily discounted loaded WildTrak caught my eye but I am too attached to my Heritage currently lol.

There’s even a new 24 Raptor that is $6K off MSRP. It been there almost two weeks now. This dealer sold their Ranger Raptor instantly at MSRP.

 

[RoLyMa27]

$5K off was so 2 months ago lol

I am now seeing $8K discounts on non Raptors 23s and $11K discounts on 23s Raptors. 24s only get $2K discounts. A heavily discounted loaded WildTrak caught my eye but I am too attached to my Heritage currently lol.

There’s even a new 24 Raptor that is $6K off MSRP. It been there almost two weeks now. This dealer sold their Ranger Raptor instantly at MSRP.

That's what I suspected. They have not had any in stock until recently and already marking them down.

 

[MadMan4BamaNATL]

$5K off was so 2 months ago lol

I am now seeing $8K discounts on non Raptors 23s and $11K discounts on 23s Raptors. 24s only get $2K discounts. A heavily discounted loaded WildTrak caught my eye but I am too attached to my Heritage currently lol.

There’s even a new 24 Raptor that is $6K off MSRP. It been there almost two weeks now. This dealer sold their Ranger Raptor instantly at MSRP.

There are Raptors that should be at least $10K off MSRP. I am for certain it will be that way by this Fall. $100K was always a bad joke. Raptor should be %75K - $82K fully loaded with all the goodies.

The new black trim is a softball pitch far outside the box and high.

 

[Squatch]

It would be interesting to track the discounts of 4dr vs 2dr vs Braptor over time. The sales price data would be cool too. We just need dealerships to self report honestly... hahaha!

 

[RoLyMa27]

It would be interesting to track the discounts of 4dr vs 2dr vs Braptor over time. The sales price data would be cool too. We just need dealerships to self report honestly... hahaha!

Last time I checked All Star doesn't have a single 2 door. In fact, I don't think they have had a retail 2 door at all. Only 2 doors were ordered.

 

[Hdscreens]

Let them rot on their lot. That’s what dealers in general get for screwing over buyers with forced ADM’s and for that dumbass Jim Farley raising prices too much.

 

[Nc211]

These discounts on 23’s make sense as they represent depreciation. Regardless if mileage is 0, you’re still buying a year-old car…

 

[raqball]

I guess it depends on where you are.. A quick look at 2 Ford dealers near me..

• Dealer 1: Has zero 2023's on lot. They had 2 a few weeks ago, must have sold both. Both were $1K discounts last time I checked.
• Dealer 2: Has two 2023 on lot, both are 4dr's. One is discounted $1k and the other is discounted $3K.

 

[Mosnowman]

Now is the time to buy a 2023 if you are in the market. I purchased a 2023 Badlands for $56k on an MSRP of 65k....see below.

 

[TX-Dennis]

The dealer I bought my Wildtrak from has 31 in stock currently. Some of the 23s are marked down up to $6500 or so off sticker. 23 Raptors are marked down 8-9 thousand. I suspect the discounts will get deeper as they do not seem to be moving any.

Another more local dealer has 17 in stock - mostly Big Bends and Raptors. They are discounting most of theirs 1-2 grand. Then there's the biggest local dealer. Some how they are still asking $5K ADM on all Broncos, and they seem to be getting it since they have only 1 in stock currently.

 

[MadMan4BamaNATL]

The dealer I bought my Wildtrak from has 31 in stock currently. Some of the 23s are marked down up to $6500 or so off sticker. 23 Raptors are marked down 8-9 thousand. I suspect the discounts will get deeper as they do not seem to be moving any.

Another more local dealer has 17 in stock - mostly Big Bends and Raptors. They are discounting most of theirs 1-2 grand. Then there's the biggest local dealer. Some how they are still asking $5K ADM on all Broncos, and they seem to be getting it since they have only 1 in stock currently.

For those who don’t plan to do any serious off-roading, I suspect at this point, they’ll hold out for one of the Toyotas, which makes sense.

That’s where this Bronco ADM is about to move over too. I suspect that Land Cruiser and new 4Runner will each be easily $6K -$10K of ADM for a year or more. Would be nice to be wrong, but Toyota dealers are just as shady as those for Ford.

 

[hemiblas]

We went from extreme adm to extreme discounts. I'm keeping my 2018 vehicles because I just wont pay the ridiculous prices. Now if we are talking 10k off....I might be interested again, but even that doesnt come close to how much they have raised prices.

Now is the time to buy a 2023 if you are in the market. I purchased a 2023 Badlands for $56k on an MSRP of 65k....see below.

That is pretty crazy. I thought 1.5k under invoice was about as much as they could do without losing money. That sounds like a better deal than that.

 

[MadMan4BamaNATL]

Let them rot on their lot. That’s what dealers in general get for screwing over buyers with forced ADM’s and for that dumbass Jim Farley raising prices too much.

With you 100%.

Will add that since Farley is the one who pushed the ”EV revolution“ so hard and gouged us to supplement the cost of that foolishness; I’m ready for him to be dismissed.

Ford needs a truck focused CEO who has a better understanding of the truck market and truck customer.

I blame Farley also for basically trying very hard to kill the Bronco hype by making it a rich boy consumer toy; the plan is working, but a new CEO like I describe can reverse the fade off.

Toyota is not playing games right now and if they release a top off variant, Bronco is is trouble. The Bronco refresh needs to be a big upgrade now. HOSS 3.0 or 3.5 and the performance steering rack should be standard. Where is the mod top? Where is the white top? Where is the body colored top? Factory installed accessories?

Where?

Well, Toyota has all of that covered, so change is a comin!

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