Can Someone Explain Big Bend? (Not trolling)

[The Driving Viking]

I don't get the price jump over Base either. For almost $5k I'd rather buy the Sasquatch package and build a Basequatch.

Sponsored

 

[Garbone]

I really am not looking to troll anyone or disparage anybody’s choices, I’m just wondering if I’m completely missing something.

It seems to me that for 4400 bucks above the base, what you’re really buying is the right to buy more stuff that you can’t get on the base, like a locker, like the mid package. I see there are a couple of actual things that you get: leather wrapped steering wheel, fog lights, privacy glass, slightly larger tires and rims. Also a different grill.

But those items certainly don’t equal 4400 bucks, so I’m wondering if the price is simply a fee you have to pay to enable access to more features that you also have to pay for. Did I miss something?

Again, I’m not trolling and I’m not trying to start any crap, I’m genuinely interested in understanding this a little bit better. Is the base model really a loss leader for them? Is this the real true pricing of what this truck should cost?

On 4 door Bend makes sense, $2600 gets you better rims + rubber and the optional rear Locker, leather wheel as well as $150 worth of window tint. 2 door, Base squatch is a no brainer.

 

[elseminoleguapo]

It's the package that makes no sense to make you say "well golly, I might as well get the black diamond!"

Jokes on them, basesquatch, aftermarket leather steering wheel, and don't care about heated seats in Miami. Bang bang!

 

[30ips]

I guess if you REALLY want Cactus Gray, Race Red or Area 51...

 

[30ips]

It's the package that makes no sense to make you say "well golly, I might as well get the black diamond!"

Jokes on them, basesquatch, aftermarket leather steering wheel, and don't care about heated seats in Miami. Bang bang!

I was thinking basesquatch but think 35” mud terrain tires on my DD is a bit much, lol.

 

[NurseDan]

I can’t give ya an answer. Up in Canada, only a $1500CAD difference.

 

[Go_Galt]

After the reveal, my first thought was that the Base was indeed a loss leader so that the magical sub-$30k price point could be advertised.

I'll admit it worked on me, as I sat up in my chair a little bit when I saw $28,500 + destination for a base 2-Door.

 

[elseminoleguapo]

I was thinking basesquatch but think 35” mud terrain tires on my DD is a bit much, lol.

All the guys planning on slapping 37s on their dd bronco right now: "hold my beer"

 

[texasgreazer]

It's the package that makes no sense to make you say "well golly, I might as well get the black diamond!"

Jokes on them, basesquatch, aftermarket leather steering wheel, and don't care about heated seats in Miami. Bang bang!

I feel like that is EVERY package. V6 basesquatch-might as well get 2.3 BD.....BD squatch (or v6)-might as well get BL.....BL squatch (or v6)-might as well get Wildtrack. VERY easy to option a lower level package over the price of the package above it (based on the survey pricing anyway)!

 

[flatlander40]

I feel like that is EVERY package. V6 basesquatch-might as well get 2.3 BD.....BD squatch (or v6)-might as well get BL.....BL squatch (or v6)-might as well get Wildtrack. VERY easy to option a lower level package over the price of the package above it (based on the survey pricing anyway)!

On Fords side of things that’s probably a sign of a job well done for that department!

When this whole thing gets screwed up for me is when these unknown accessories start coming out, that I think I without! Yet again, everybody in this community will be rethinking their choices

 

[DrKennethNoisewater]

Just like Jeep does with the Wrangler. You have to jump from a Sport to a Sport S just to have the option to get a/c and power windows and locks.

So then not like the Wrangler, because the Base Bronco already comes with power windows/locks and AC.

 

[Used2jeep]

I feel like that is EVERY package. V6 basesquatch-might as well get 2.3 BD.....BD squatch (or v6)-might as well get BL.....BL squatch (or v6)-might as well get Wildtrack. VERY easy to option a lower level package over the price of the package above it (based on the survey pricing anyway)!

None of that sounds very disturbing to me. End user just needs to be fair and form with themself , their need/want.

 

[elseminoleguapo]

I feel like that is EVERY package. V6 basesquatch-might as well get 2.3 BD.....BD squatch (or v6)-might as well get BL.....BL squatch (or v6)-might as well get Wildtrack. VERY easy to option a lower level package over the price of the package above it (based on the survey pricing anyway)!

They've priced it well to force these scenarios. But right now I'm at v6 basesquatch for me. I'll take that over 2.3 BD all day. Aftermarket can add all the off road perks bd has. Engine, gearing, suspension, and tires are way more important than rails, plates and bumpers IMO.

 

[parropski]

Canadian prices confirm the loss leader base price theory.

Base is more expensive here, so upgrading to a big bend is only 1500 CAD (1200 US). Pretty decent price for what you get.

 

[HoosierDaddy]

Think of it the other way though. The Base model price has been artificially lowered so Ford can advertise starting at less than $30K. However they gimped the Base model.

This idea is what makes me nervous for the BaseManSquatch.....that's a WHOLE LOT O' TRUCK for the money. I'm curious if Ford will catch this and SQUASH the SQUATCH?

Sponsored