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DIO (Dealer Installed Options) Program Allows Bronco Accessories To Be Included In Purchase Price and Installed by Dealer
I'm gonna pay for the dealer installed kick in the nuts every time I say......"Hmmm, Ford offers a tandem bike/canoe rack that converts to a 6 person picnic table......I gotta have that"
Probably gonna up my purchase price by $3-$5K
Probably gonna up my purchase price by $3-$5K
Maybe they make it easy in the B&P with a "kitchen sink" option. One click...all the crap.
Sure you do!
Wow, definitely could tip me to order things directly rather than add them later - at least for the ones that I'd prefer to have someone else install. Should be a nice kicker for Ford's revenue stream above and beyond the 150K+ Bronco sales expected.
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Good question. Covered by the one dealer or Ford.
You'll be leaving money on the table, if you do. The price will have installation baked in to provide the dealership its labor credit.
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I wonder if this 2” lift could be added along with a sasquatch package to give it a bit more lift? The sasquatch looks to me just a bit too low-not enough space between tires and body
This is great news!!.....At the same time, doesn't this mean that we are paying interest for the next ~5 years on the accessories we install from the factory?
It does not mean that's a bad thing but we'll have to run the numbers once the B&P tool comes out. Hopefully we can still come out ahead.
It does not mean that's a bad thing but we'll have to run the numbers once the B&P tool comes out. Hopefully we can still come out ahead.
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I think I need to increase my weekly savings for the bronco
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Nobody has mentioned how many benefits this has for the customer.
Now for the down side:
- This will speed up factory manufacturing time, ensuring more Broncos reach customers in 2021
- Dealers have built in "book labor" so they are also happy to help you pick out all accessories you want
- The unsung hero of all this: Vastly reduces the number of vehicles which are held back from production due to out-of-stock accessories! VIN's will get created and vehicles made without folks getting stuck waiting 6 months for a $95 part.
- As we had happen with our '19 Ranger due to a parts supplier changing the external keypad, a $95 option which delayed production for 6 months......
Now for the down side:
- Surely this is going to be an administrative NIGHTMARE for Ford, trying to get every Tom, Dick, Jane and Suzie their tiny accessories.
- Almost assuredly all accessories must be installed by the dealership which will have additional dealership visits as accessories arrive.
- This will be mandatory from an internal control standpoint to document that accessories have been installed as promised reduce customer dishonesty/fraud.
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Absolutely they are...
Thanks @North7 ! This great information.
For something like DIO wheels will we get credit for the factory wheels? Example scenario: if Method Race wheels are available as a DIO will we get credit for the factory wheels? or do we end up with 2 set of wheels?
I guess this is an unique scenario with wheels and not applicable for other accessories.
For something like DIO wheels will we get credit for the factory wheels? Example scenario: if Method Race wheels are available as a DIO will we get credit for the factory wheels? or do we end up with 2 set of wheels?
I guess this is an unique scenario with wheels and not applicable for other accessories.
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